This study aims to analyze the quality of service and price on consumer loyalty, with the
variable customer satisfaction as a mediating variable. Data collected from 100 respondents …

In facing business competition in the manufacturing industry, it continues to adapt. Demands
start from employees who are expected to continue to grow and leaders who are also …

The research conducted by this researcher intends to analyze the effect of trust and ease of
use on purchase decisions and repurchase intention. The data collection method in this …

In online shopping, it is currently an alternative place for shopping where this method is
starting to be widely used by consumers. Various online shopping applications have sprung …

The development of promoting food products on-line through applications could be a trend
within the current digital era wherever supporting facilities are unit accessible, business …

The importance of analyzing the relationship between enjoyment and trust in consumer
buying interest before making shopping decisions. This study used a sampling quota …

In the marketing era, more effort is needed to attract consumers to read advertisements
made by business actors. Therefore marketers must be able to make sentences that can …

This study aims to determine the effect of brand ambassadors and brand image on
purchasing decisions for Nature Republic products at Kpopers in the Cheries Group Chat …

Buying choices are contemplations that exist inside a person to work out something to look
for through an interaction of thought with different accessible choices. There are many …

This study aimed to assess the influence of service and product quality on customer attitudes
and subsequent purchasing decisions. Additionally, individuals with no previous experience …