The service-dominant (SD) logic lens for understanding value co-creation and customers'
interactive roles in the service exchange has emerged as a focal theme of interest among …

Emissions play a crucial role in sustainable development since they are the primary cause of
climate change, which has a significant impact on the environment. Emissions are …

Purpose Since Zuckerberg's announcement to change Facebook's name to Meta Platforms
Inc. on October 28, 2021, the concept of the metaverse has gained unprecedented …

Purpose This paper explores the steps/countermeasures taken by firms to address supply
chain disruptions in the wake of COVID-19. Design/methodology/approach This study …

Strategies to streamline supplier relationship management during crises: lessons learned from
COVID-19 and future pathways | Emerald Insight Books and journals Case studies Expert …

Purpose This study explores the countermeasures taken by retailers to mitigate the effects of
COVID-19 on supply chain disruptions. Design/methodology/approach This research uses a …

The extant literature analysing the impact of value co-creation on consumers' need for
differentiated products is sparse, so the present study examines the role of consumers' need …

Abstract purpose Value co-creation (VCC) recently displayed a significant increase in the
frequency of publications in business studies and social sciences. Our study objects to …

Purpose The purpose of this study is to understand how manufacturers (both discrete and
process) are managing disruptions amid the COVID-19 pandemic outbreak, using UAE as …

The purpose of the study is to investigate consumer wellbeing because of consumer
participation, value co-creation, and customer resilience. This research identified the …