PENGARUH PRICE DISCOUNT, SALES PROMOTION, DAN SERVICE QUALITY
TERHADAP IMPULSE BUYING BEHAVIOR SAAT PANDEMI COVID-19 PADA KONSUMEN …

Bu çalışmada, hizmet alınan hastane hakkındaki kalite algısının hastaneye yönelik tutum
üzerindeki etkisine hastane türünün düzenleyici rolünün incelenmesi amaçlanmaktadır. Bu …

A climate change and global warming have an impact on increasing public awareness of
environmental problems. Consumers are becoming more aware that their consumption …

Purpose: The purpose of this research is to study the role of life satisfaction, quality
consciousness, and religiosity, which are integrated with the TRA Model to explain the …

Brand attachment can be considered one of the predictors of consumer commitment to a
brand. Based on this key concept, the type of products can condition the consumer's …

Artificial Intelligence (AI) has become increasingly important towards consumer's attitude in
online shopping application. Furthermore, in this study, the main objective is to study …

Innovation in Malay traditional food is somehow inevitable for the society in this modern era
with their hectic lifestyle and limited time to prepare food from scratch. However, the …

Makassar City is one of the marketing centers for various kinds of fishery products, both raw
material-based and processed. Changes in the lifestyle of the people of Makassar City affect …

In recent years, developments in the sports industry have made it possible for professional
football clubs to be accepted as brands and to be managed from this perspective. The main …

There is an overwhelming consensus in the literature that Islamic banking has been
suffering from a negative image. Surely, Islamic banking has been promoted in the Muslim …