[HTML][HTML] Consumer preferences towards alternative fuel vehicles. Results from the conjoint analysis
A Kowalska-Pyzalska, R Michalski, M Kott… - … and Sustainable Energy …, 2022 - Elsevier
Alternative fuel vehicles (AFVs) are an important element of sustainable development and
electromobility. Even though the analysis of consumers' preferences towards AFV has …
electromobility. Even though the analysis of consumers' preferences towards AFV has …
Emotional targeting using digital signage systems and facial recognition at the point-of-sale
Emergent technologies offer retailers new opportunities for personalized promotional
messages at the point-of-sale. Digital signage systems that employ face-reading software …
messages at the point-of-sale. Digital signage systems that employ face-reading software …
The role of background color, interletter spacing, and font size on preferences in the digital presentation of a product
J Grobelny, R Michalski - Computers in Human Behavior, 2015 - Elsevier
The main goal of this research was the analysis of persons' attitudes toward digital graphical
information regarding various types of smartphone's virtual package designs. Sixty students …
information regarding various types of smartphone's virtual package designs. Sixty students …
Happy grocery shopper: The creation of positive emotions through affective digital signage content
Recent research has identified digital signage (DS) as a promising element for creating
atmospheric value. However, extant studies have explored shoppers' reactions to DS …
atmospheric value. However, extant studies have explored shoppers' reactions to DS …
Audience measurement of digital signage: Quantitative study in real-world environment using computer vision
We present a quantitative study of digital signage audience measurement using computer
vision. We developed a camera-enhanced digital signage display that acquires audience …
vision. We developed a camera-enhanced digital signage display that acquires audience …
Conjoint analysis models of digital packaging information features in customer decision-making
M Płonka, J Grobelny, R Michalski - International Journal of …, 2023 - World Scientific
Product packaging has a great influence on customers' decision-making and shapes
purchase intentions. The graphic message is the crucial component of this impact. Digital …
purchase intentions. The graphic message is the crucial component of this impact. Digital …
Measuring the functional and usable appeal of crossover B‐Car interiors
KS Shen, KH Chen, CC Liang, WP Pu… - Human factors and …, 2015 - Wiley Online Library
Abstract Recently, the Crossover B‐Car interior has become very popular and provides
some appealing characteristics. We probe users' needs for the interior of a vehicle and …
some appealing characteristics. We probe users' needs for the interior of a vehicle and …
[HTML][HTML] Peer assessment as a method for measuring harmful internet use
Harmful Internet use (HIU) describes unintended use of the Internet. It could be both self-
harm and harming others. Our research goal is to develop a more accurate method for …
harm and harming others. Our research goal is to develop a more accurate method for …
Interpreting the Human Longevity Profile Through Triadic Rules–A Case Study Based on the ELSA-UK Longitudinal Study
Human aging is a complex process with several factors interacting. One of the ways to
identify patterns about human aging is longitudinal population studies. In this work, we …
identify patterns about human aging is longitudinal population studies. In this work, we …
Fuzzy-based linguistic patterns as a tool for the flexible assessment of a priority vector obtained by pairwise comparisons
J Grobelny - Fuzzy Sets and Systems, 2016 - Elsevier
A novel approach to the assessment of a hierarchy vector generated by an expert pairwise
comparison matrix is proposed. The 'quality'of a given hierarchy is measured using so-called …
comparison matrix is proposed. The 'quality'of a given hierarchy is measured using so-called …