This article examines the development of social marketing research from 1998 to 2012.
Drawing upon journal and database searches, 867 articles were retrieved and then …

Understanding tourists' use of public transport (PT) at the destination is important for
sustainable mobility, destination satisfaction, PT management and destination management …

This fourth edition of The Geography of Tourism and Recreation provides students with a
comprehensive introduction to the interrelationship between tourism, leisure and recreation …

Three different sets of approaches to understanding behaviour with respect to sustainable
tourism mobility and consumption are identified in this paper: the utilitarian …

Although the notion of sustainable development is now integral to tourism, policy and
management, the concept has a long history. Indeed, the political and economic debate over …

Tourism has been critiqued as an environmentally destructive industry on account of the
greenhouse gas emissions associated with tourist mobility. From a policy perspective …

This paper examines the perceptions and experiences of poor people in Sapa, Vietnam,
regarding tourism as a means of poverty alleviation. Participant observations and semi …

This research develops a conceptual framework for telling visual stories about science using
short-format videos, termed SciCommercial videos, that draw upon marketing …

Fresh water is one of the most essential resources to humanity, and it is becoming
increasingly scarce. In 1995, an estimated 450 million people lived under severe water …

Social Marketing is the utilisation of marketing principles and methods to encourage
individual and organisational behaviour change for the public good. Traditionally the …