[PDF][PDF] E-Marketing-A literature Review from a Small Businesses perspective

H El-Gohary - International journal of business and social science, 2010 - Citeseer
Objectives This paper aims to build a structured literature review to the field of E-Marketing.
This literature review will provide an archive of past research points and methodologies …

New directions for research on SME-eBusiness: insights from an analysis of journal articles from 2003-2006

C Parker, T Castleman - 2007 - dro.deakin.edu.au
Previous research which consolidates the growing body of academic literature on small and
medium enterprises (SMEs) and electronic business (eBusiness) has taken the form of meta …

E‐commerce adoption support and advice for UK SMEs

M Simpson, AJ Docherty - Journal of small business and enterprise …, 2004 - emerald.com
The small business sector of the UK economy is extremely important and the government
expends considerable resources in providing support services for this sector. This paper …

E-commerce and entrepreneurship in SMEs: case of myBot

AP Shemi, C Procter - Journal of Small Business and Enterprise …, 2018 - emerald.com
Purpose The adoption of e-commerce in small and medium enterprises (SMEs) is a much
researched topic in developed and developing nations. The application of mobile devices …

The use of ICT in rural firms: a policy‐orientated literature review

L Galloway, R Mochrie - info, 2005 - emerald.com
Purpose–There is much evidence that information and communication technologies (ICTs)
are drivers of economic growth. As a result, government is keen to promote ICT take‐up …

E-business development: An exploratory investigation of the small firm

I Fillis, B Wagner - International small business journal, 2005 - journals.sagepub.com
Drawing on existing research on e-business and the small firm, this article presents a review
of the literature and the formulation of a conceptual framework of e-business development …

Can broadband access rescue the rural economy?

L Galloway - Journal of Small Business and Enterprise Development, 2007 - emerald.com
Government is promoting broadband for all, and specifically, is advocating business up‐take
of broadband that affords high‐speed internet activity, to foster global competitiveness …

Electronic commerce adoption in SME: The trend of prior studies

R Mohamad, NA Ismail - Journal of Internet banking and …, 2009 - papers.ssrn.com
Abstract Emergence of Internet, particularly Electronic Commerce (EC) application brings
new landscape in conducting business. Apart of better efficiency, EC enables firm to …

The role of IT competences in gaining value from e-business: An SME case study

C Ashurst, P Cragg, P Herring - International Small Business …, 2012 - journals.sagepub.com
Many SMEs have been slow to exploit the potential of e-business. However, it can be difficult
for any firm to gain value from e-business, and particularly so for SMEs that may lack …

A qualitative investigation of smaller firm e‐business development

I Fillis, U Johansson, B Wagner - Journal of small business and …, 2004 - emerald.com
A previous paper by the authors drew on existing research on e‐business and the smaller
firm, developed a conceptual model and a set of research propositions. This paper analyses …