A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights
Research studies on brand transgression (BT), service failure and recovery (SFR), and
product-harm crisis (PHC) appear to have a common focus, yet the three streams developed …
product-harm crisis (PHC) appear to have a common focus, yet the three streams developed …
Marketing research on product-harm crises: a review, managerial implications, and an agenda for future research
K Cleeren, MG Dekimpe, HJ Van Heerde - Journal of the Academy of …, 2017 - Springer
A product-harm crisis is a discrete event in which products are found to be defective and
therefore dangerous to at least part of the product's customer base. Product-harm crises are …
therefore dangerous to at least part of the product's customer base. Product-harm crises are …
When algorithms fail: Consumers' responses to brand harm crises caused by algorithm errors
R Srinivasan, G Sarial-Abi - Journal of Marketing, 2021 - journals.sagepub.com
Algorithms, increasingly used by brands, sometimes fail to perform as expected or, even
worse, cause harm, leading to brand harm crises. Algorithm failures are unfortunately …
worse, cause harm, leading to brand harm crises. Algorithm failures are unfortunately …
Rising from the ashes: How brands and categories can overcome product-harm crises
K Cleeren, HJ Van Heerde… - Journal of …, 2013 - journals.sagepub.com
Product-harm crises are omnipresent in today's marketplace. Such crises can cause major
revenue and market-share losses, lead to costly product recalls, and destroy carefully …
revenue and market-share losses, lead to costly product recalls, and destroy carefully …
Crisis management strategies and the long-term effects of product recalls on firm value
Companies increasingly face product harm crises resulting in product recalls, which often
have a negative impact on firm value. Whereas prior research has studied the short-term …
have a negative impact on firm value. Whereas prior research has studied the short-term …
The dynamic impact of product-harm crises on brand preference and advertising effectiveness: An empirical analysis of the automobile industry
Product-harm crises (recalls) carry negative product information that adversely affects brand
preference and advertising effectiveness. This negative impact of product-harm crises may …
preference and advertising effectiveness. This negative impact of product-harm crises may …
The pitfalls of corporate social irresponsibility: Hypocrisy of family firms in South Korea
Corporate hypocrisy poses a significant risk to businesses striving for sustainable
management. Stakeholders' increasing interest in ESG (environmental, social, and …
management. Stakeholders' increasing interest in ESG (environmental, social, and …
The social dimension of service interactions: Observer reactions to customer incivility
AP Henkel, J Boegershausen… - Journal of Service …, 2017 - journals.sagepub.com
Service interactions run a gamut from an instrumental self-focus to full social appreciation.
Observing another customer's incivility toward a frontline employee can emphasize social …
Observing another customer's incivility toward a frontline employee can emphasize social …
The effects of regulatory investigation, supplier defect, and product age on stock investors' reaction to an automobile recall
V Astvansh, K Eshghi - Journal of Business Research, 2023 - Elsevier
When a product recall is announced, the product manufacturer's stock investors estimate the
costs of the recall to determine how much to penalize the firm's stock price. Prior event …
costs of the recall to determine how much to penalize the firm's stock price. Prior event …
Brand crisis and customer relationship management on social media: Evidence from a natural experiment from the airline industry
In this study, we investigate the effect of a brand crisis on the customer relationship
management (CRM) efforts of brands on social media. Despite the opportunities social …
management (CRM) efforts of brands on social media. Despite the opportunities social …