Managing customer trust, satisfaction, and loyalty attitudes of e-commerce services is very
important for the long-term growth of many businesses. Previous research has shown that e …

The purpose of this paper is to provide academics and practitioners working with customer
relationship management (CRM) with a review of key topics, such as advances in CRM, the …

Many companies have developed a green marketing strategy, aimed at promoting and
selling green environmental products. While the majority of articles on this topic report on …

Building a favorable sensory brand experience is crucial in services settings to strengthen
the competitive position of a brand and its equity. However, little empirical research exists in …

Purpose This study aims to empirically analyse the determinants of airline passenger loyalty
in the high-frills Indonesian airline industry. The interrelationships among passenger loyalty …

With the emergence of new transport technologies, ride-hailing services have become
increasingly popular around the world in recent years. Particularly in developing countries …

Environmentally responsible behavior (ERB) matters a great deal for the long-term success
of tourist destinations. Building upon the Stimulus-Organism-Response (SOR) framework …

Consumer behavior to do online shopping is growing with technological advances. To meet
consumer needs for online shopping various e-commerce began to develop. Alibaba is one …

Trust plays an important role in many Information Systems (IS)-enabled situations. Most IS
research employs trust as a measure of interpersonal or person-to-firm relations, such as …

“How are business models purposeful designed and structured? How can the models be
implemented professionally and managed successfully and sustainably? In what ways can …