Islamic marketing: A literature review and research agenda

MAA Mamun, CA Strong… - International Journal of …, 2021 - Wiley Online Library
This study adopts a novel approach by combining two complementary tools: bibliometric
method of scientific mapping and content analysis of 113 published articles on Islamic …

Contrasting the drivers of customer loyalty; financing and depositor customer, single and dual customer, in Indonesian Islamic bank

T Kartika, A Firdaus, M Najib - Journal of Islamic Marketing, 2020 - emerald.com
Purpose This study aims to investigate the drivers of loyalty in Indonesian Islamic banks,
especially group of depositor vs financing customer and single vs dual customer …

Consumer acceptance toward takaful in Pakistan: An application of diffusion of innovation theory

M Ali, SA Raza, CH Puah, H Amin - International Journal of Emerging …, 2019 - emerald.com
Purpose The purpose of this paper is to determine the factors influencing customer adoption
toward takaful products in Pakistan. Design/methodology/approach The study used five …

Factors affecting customers' attitude towards Islamic banking in UAE

A Kaakeh, MK Hassan… - International Journal of …, 2019 - emerald.com
Purpose The purpose of this paper is to investigate the effects of the following factors: image,
awareness, Shariah compliance and individualism, on the attitude and intention of …

Marketing Islamic financial services: A review, critique, and agenda for future research

I Alam, P Seifzadeh - Journal of Risk and Financial Management, 2020 - mdpi.com
Islamic finance has experienced rapid growth globally, surpassing the USD 2 trillion mark in
2017. As a result, the literature related to Islamic finance and banking is rather rich. Despite …

[PDF][PDF] Islamic Bank Merger and Economic Crisis: Event Study Analysis.

I Indupurnahayu, I Nurhayati, E Endri… - Quality-Access to …, 2022 - researchgate.net
This event study examines the stock price reaction to the merger announcement of three
major Islamic banks in Indonesia, namely BNIS, BRIS, and BSM to become Indonesia …

Determinants of Islamic banking adoption in Tunisia: empirical analysis

S Kaabachi, H Obeid - International Journal of Bank Marketing, 2016 - emerald.com
Purpose The purpose of this paper is to identify the main factors influencing the adoption of
Islamic banking services in Tunisia. Design/methodology/approach The paper presents …

Drivers of intention to use Murabaha financing: religiosity as moderator

NU Atal, M Iranmanesh, F Hashim… - Journal of Islamic …, 2020 - emerald.com
Drivers of intention to use Murabaha financing: religiosity as moderator | Emerald Insight Books
and journals Case studies Expert Briefings Open Access Publish with us Advanced search …

Bank selection criteria and satisfaction of retail customers of Islamic banks in Bangladesh

M Iqbal, N Nisha, M Rashid - International Journal of Bank Marketing, 2018 - emerald.com
Purpose The purpose of this paper is to argue that “being Islamic” is already embedded in
the decision frame of the Muslim consumers when choosing their Islamic banks, and hence …

What drives consumer choice of Islamic banking services in the United Arab Emirates?

A Shome, F Jabeen, R Rajaguru - International Journal of Islamic and …, 2018 - emerald.com
Purpose Islamic banking (IB) has witnessed remarkable growth in the past decade. The
purpose of this study is to explore some factors that are influencing the choice of Islamic …