Success of cloud computing adoption over an era in human resource management systems: a comprehensive meta-analytic literature review
Cloud computing helps organisations expand, be flexible, and concentrate on operating
their businesses instead of managing their complex IT infrastructure. However …
their businesses instead of managing their complex IT infrastructure. However …
Impact of “Green Fuel Promotion” on Customer Buying Behavior in Indian Retail Fuel Outlets: A Mix-Method Approach Using fsQCA and NVIVO
M Routray, A Giri - Indian Journal of Marketing, 2024 - indianjournalofcomputerscience …
Purpose: Oil companies in India have been increasingly investing in green fuel initiatives,
including biofuels and renewable energy sources. These efforts aimed to reduce carbon …
including biofuels and renewable energy sources. These efforts aimed to reduce carbon …
Analyzing the Customer Sentiment of Reels and Short Video Viewers of Facebook Using Social Media Analysis
With rapid transformation of web technology from Web 1.0 to Web 2.0, internet users are
being blessed with the opportunity to express their thoughts, opinions, emotions, or remarks …
being blessed with the opportunity to express their thoughts, opinions, emotions, or remarks …
A Technology Acceptance Model Perspective on the Metaverse-Fueled Educational Systems in the Higher Educational Institutions of India
Metaverse can be regarded as a set of immersive technologies that is taking the educational
industry by storm. The objective behind this study is the exploration of the factors affecting …
industry by storm. The objective behind this study is the exploration of the factors affecting …
Determining the Impact of ICT-Based Promotional Initiatives on the Effectiveness of E-Business Using Structural Equation Modeling
Purpose: The aim of the study is to determine the effectiveness of e-business impacted
through the use of ICT-based promotional initiatives in the retail and service sectors. The …
through the use of ICT-based promotional initiatives in the retail and service sectors. The …
Measuring the Behavioral Intention Toward the Implementation of Super Artificial Intelligence (Super-AI) in Healthcare Sector: An Empirical Analysis with Structural …
The rationale of the study is to measure the behavioral intention toward the implementation
of super artificial intelligence in healthcare sector—a model designed with the …
of super artificial intelligence in healthcare sector—a model designed with the …
Investigating the Impact of Social Media Marketing on Business Performance of Different Brands in Indian Cosmetics Market: An Empirical Study
J Majumder, A Giri, S Gangopadhyay - Engineering Mathematics and …, 2022 - Springer
The Indian cosmetic product is becoming a booming sector. The Indian cosmetic market is
growing rapidly with the help of social media over the last few decades. Indian cosmetics …
growing rapidly with the help of social media over the last few decades. Indian cosmetics …
Understanding Customer Perception Regarding Branded Fuel 'XP-95'in IOCL Retail Outlets Using Business Intelligence (BI) by the Help of NVIVO and SPSS Software
Petrochemical industry plays an important role in a country and IOCL (Indian Oil Corporation
Ltd.) is one of the most eminent names in Indian petrochemical industry. IOCL Marketing …
Ltd.) is one of the most eminent names in Indian petrochemical industry. IOCL Marketing …