Counter to the traditional assumption of neoclassical economics that individuals are rational
Homo oeconomici that always seek to maximize their utility and follow their 'true'preferences …

Purpose The purpose of this paper is to discuss recent developments in neuroscientific
methods and demonstrate its potential for the service field. This work is a call to action for …

Social live streaming services are becoming increasingly popular worldwide, and viewers'
gifting behavior is critical to the success of the business model of these services. However …

Abstract Service providers in tourism and hospitality are beginning to welcome robots as a
customer service option. Given this trend, it is important to explore the factors driving tourists' …

This study develops a unique model capturing antecedents of place attractiveness in tourism
hotspot crowding contexts. A structural equation model reveals three density dimensions …

This study develops and tests an integrative model of destination loyalty to tourist hotspot
destinations. The study highlights the role of perceived destination adaptation and …

This research examines the effects of hyper-contextual targeting with physical crowdedness
on consumer responses to mobile ads. It relies on rich field data from one of the world's …

People sometimes perceive social environments as unpleasantly crowded. Previous work
has linked these experiences to incidental factors such as being hungry or hot and to the …

This research investigates whether a contextual factor—social density, defined as the
number of people in a given area—influences consumers' propensity to share information …

Feeling crowded in a shopping environment can decrease consumers' evaluations of a
product or service and lower customer satisfaction. However, the present research suggests …