Background Plant-based milk alternatives (PBMAs) gained popularity in recent years.
However, the unpleasant sensory notes detected has led to addition of colourings …

Chatbots are mainly text-based conversational agents that simulate conversations with
users. This study aims to investigate drivers of users' satisfaction and continuance intention …

This study proposes and empirically tests a contextualized model for investigating
repurchase intentions of e-commerce consumers as well as their word-of-mouth (WOM) …

Electronic Services or E-services are online services mediated by information technology
such as the internet, where valid interactions and transactions occur from buying and selling …

Social media celebrities (SMCs) and social media platforms (SMPs) have become
indispensable in today's business and marketing settings. Drawing on the celebrity influence …

This study investigates the factors influencing Generation Y and Z's satisfaction and
perceived enjoyment of using E-wallet. This paper further assesses whether consumers …

Digital assistants based on artificial intelligence (AI) have been increasingly used in contexts
beyond home-oriented services to support individuals in carrying out work-related tasks …

The COVID-19 pandemic and the lockdown pushed people to buy more online. With the
increase in online shopping, there was also an increase in ethical issues with electronic …

Purpose: There has been a lack of empirical research examining the relationship between
brand gestalt, customer satisfaction, and repurchase intention. The present study aims to fill …

Many countries have recognized the urgent need to address environmental problems, such
as air pollution, waste disposal, global warming, and natural resource depletion, through the …