Systematic review of gender differences and similarities in online consumers' shopping behavior
Purpose This study aims to systematically examine gender specific behavioral differences
and similarities in online shopping consumers, underlying theories for such differences and …
and similarities in online shopping consumers, underlying theories for such differences and …
Information technology applications in hospitality and tourism: a review of publications from 2005 to 2007
The tourism and hospitality industries have widely adopted information technology (IT) to
reduce costs, enhance operational efficiency, and most importantly to improve service …
reduce costs, enhance operational efficiency, and most importantly to improve service …
Social media influencers: An effective marketing approach?
Drawing upon the source credibility theory, interactivity theory, gratification-opportunities,
with the overarching theory of belief-attitude-behavioral chain, this study investigates the …
with the overarching theory of belief-attitude-behavioral chain, this study investigates the …
Antecedents of trustworthiness of social commerce platforms: a case of rural communities using multi group SEM & MCDM methods
Business' ethics have changed the landscape of commerce around the world lately.
Legitimacy, robustness, and morality are among the most important factors that build …
Legitimacy, robustness, and morality are among the most important factors that build …
[HTML][HTML] Tourist behaviour: The role of digital marketing and social media
Social media and its applications are a part of daily life in Turkey and the rest of the world. In
2022, about 80.7% of Turkey's population (69.9 million people) spent an average of 8 h daily …
2022, about 80.7% of Turkey's population (69.9 million people) spent an average of 8 h daily …
Delineating the effects of social media marketing activities on Generation Z travel behaviors
J Liu, C Wang, T Zhang, H Qiao - Journal of Travel …, 2023 - journals.sagepub.com
Generation Z (Gen Z) has emerged as the largest and most challenging consumer group for
destination marketers. This study investigates the varying effects of social media marketing …
destination marketers. This study investigates the varying effects of social media marketing …
Exploring gender differences in online consumer purchase decision making: An online product presentation perspective
Gender effects remain poorly understood in the E-commerce setting. Using the selectivity
model, this research further investigates gender differences in consumer Web-based …
model, this research further investigates gender differences in consumer Web-based …
Gender and age: do they really moderate mobile tourism shopping behavior?
With the growing popularity of mobile devices (m-devices) and technological advancement
in wireless networks, a new form of shopping channel has emerged in the tourism industry …
in wireless networks, a new form of shopping channel has emerged in the tourism industry …
Travel vlogs influencing tourist decisions: information preferences and gender differences
Purpose As independent travel has become increasingly popular in recent years, factors
influencing users' attitudes and behaviors should be explored. Besides, the rise of video …
influencing users' attitudes and behaviors should be explored. Besides, the rise of video …
Travelers' use of social media: A clustering approach
Research regarding the use of social media among travelers has mainly focused on its
impact on travelers' travel planning process and there is consensus that travel decisions are …
impact on travelers' travel planning process and there is consensus that travel decisions are …