Influence of Marketing Strategy as a Turnaround Strategy on Performance of Four-Star-Rated Hotels in Coastal Region, Kenya
BN Mwikya, DO Otieno, M Kilungu… - Journal of Hospitality …, 2024 - stratfordjournal.org
Globalization, dynamic shifts in customer preferences, and rapid technological
advancements pose formidable challenges to the global hospitality sector, exerting adverse …
advancements pose formidable challenges to the global hospitality sector, exerting adverse …
Turbulences associated with the implementation of turnaround strategies at Kenya Airways
K Nyatsumba, D Pooe - Africa's Public Service Delivery and …, 2022 - journals.co.za
Background At its formation, Kenya Airways (KQ) was poorly capitalised and its
management team highly inexperienced. The airline's financial and related performance …
management team highly inexperienced. The airline's financial and related performance …
Effects of strategic choices on the performance of the airline industry in Kenya
D Miyumo - 2022 - su-plus.strathmore.edu
The aviation sector is at a breaking point as a consequence of COVID-19 which has become
a key catalyst to the existential crisis facing airline firms. Furthermore, the local airline …
a key catalyst to the existential crisis facing airline firms. Furthermore, the local airline …
Business Turnaround Strategies and Performance of Large Manufacturing Firms in Kenya
JK M'tuaruchiu - 2024 - ir.jkuat.ac.ke
Most of the large manufacturing firms in Kenya have been experiencing declining
performance in terms of revenue, sales and the profit margins for more than a decade. This …
performance in terms of revenue, sales and the profit margins for more than a decade. This …
[PDF][PDF] A FRAMEWORK FOR MUNICIPAL DISTRESS RESOLUTION BASED ON AUDIT OUTCOMES
M McKenzie - 2023 - researchgate.net
Purpose: This research study aims to develop effective turnaround strategies that can
resolve municipal financial distress by improving the audit outcomes of dysfunctional …
resolve municipal financial distress by improving the audit outcomes of dysfunctional …
[PDF][PDF] A strategic turnaround model for distressed properties
LN Pitsiladi - 2023 - core.ac.uk
The importance of commercial real estate is clearly shown by the role it plays, worldwide, in
the sustainability of economic activities, with a substantial global impact when measured in …
the sustainability of economic activities, with a substantial global impact when measured in …
INFLUENCE OF INTRAPRENEURSHIP IN THE PERFORMANCE OF AIRLINES IN NAIROBI COUNTY
J Mose, SP Nyang'au… - International Journal of …, 2024 - sagepublishers.com
The airline industry in Kenya is characterized by significant operational wastefulness and
varied financial performance. For instance, despite Kenya Airlines being endowed with a …
varied financial performance. For instance, despite Kenya Airlines being endowed with a …
EVALUATING TURNAROUND STRATEGIES AND ORGANIZATIONAL PERFORMANCE IN A SMALL BUSINESS–A STUDY OF EKO SUPPORT SERVICE LIMITED
NS ALAKA, SS AJEMUNIGBOHUN - ceeol.com
Numerous associations today experience authoritative decay sooner or later in their life
cycles as a result of both outside and inside factors. Much of the time, associations face …
cycles as a result of both outside and inside factors. Much of the time, associations face …
[PDF][PDF] CEO Personality on Strategic Agility and Organisational Performance of Selected Airlines in Kenya
The purpose of this paper was to investigate the moderating effect of CEO personality on the
relationship between strategic insight, internal response orientation and external response …
relationship between strategic insight, internal response orientation and external response …
ORGANIZATIONAL RESTRUCTURING AS A TURNAROUND STRATEGY ON PERFORMANCE OF FOUR-STAR RATED HOTELS IN COAST REGION, KENYA
BN Mwikya, DO Otieno, M Kilungu, SN Ratanya - 2024 - ir.tum.ac.ke
Globally, the hospitality industry is confronted by a multitude of challenges arising from the
complexities of globalization, technological shifts, and the evolving preferences of …
complexities of globalization, technological shifts, and the evolving preferences of …