Digital marketing analytics: A review of strategies in the age of big data and AI
Digital Marketing Analytics has become increasingly crucial in the contemporary business
landscape, especially with the advent of Big Data and Artificial Intelligence (AI). This paper …
landscape, especially with the advent of Big Data and Artificial Intelligence (AI). This paper …
AI in Market Research: Transformative Customer Insights-A Systematic Review
M Paliwal, N Chatradhi - Exploring the Intersection of AI and Human …, 2024 - igi-global.com
This systematic review examines the role of artificial intelligence (AI) in market research and
its impact on customer insights. While existing research has extensively explored AI's …
its impact on customer insights. While existing research has extensively explored AI's …
Tomorrow's Travel Companion: The Role of Artificial Intelligence in Shaping the Future of Tourism
BS Al-Romeedy - Marketing and Big Data Analytics in Tourism and …, 2024 - igi-global.com
This chapter investigates the impact of artificial intelligence (AI) on shaping the future of the
tourism industry. Given the advancements in AI technology, its transformative potential in …
tourism industry. Given the advancements in AI technology, its transformative potential in …
The Role of AI Ethics in Cost and Complexity Reduction
MU Tariq - Cases on AI Ethics in Business, 2024 - igi-global.com
This chapter underscores the intrinsic connection between AI ethics and contemporary
business dynamics, elucidating how ethical considerations can serve as facilitators for cost …
business dynamics, elucidating how ethical considerations can serve as facilitators for cost …
Artificial Intelligence in Healthcare: A Revolutionary Paradigm Shift
K Singh, VK Srivastava, A Shukla - … Research Developments for …, 2024 - igi-global.com
Healthcare practitioners can access real-time recommendations and guidelines through the
incorporation of AI into clinical decision support systems, improving patient care and safety …
incorporation of AI into clinical decision support systems, improving patient care and safety …
Розробка та моделювання вебсайту з продажу електромобілів
МЄ Мітьков - 2024 - openarchive.nure.ua
Анотація Об'єктом дослідження є вебсайт з продажу електромобілів. Метою
дослідження є реалізація клієнт-серверного застосунку для огляду та продажу …
дослідження є реалізація клієнт-серверного застосунку для огляду та продажу …
A perspective on computer vision in biosensing
Computer vision has become a powerful tool in the field of biosensing, aiding in the
development of innovative and precise systems for the analysis and interpretation of …
development of innovative and precise systems for the analysis and interpretation of …
[HTML][HTML] The Next Wave of Innovation Management: Human, Enterprise, and AI united for Impactful Change
The increasing use of artificial intelligence (AI) in various organisational practices has
significantly transformed modern management (Appio et al., 2023; Khvatova et al., 2023; …
significantly transformed modern management (Appio et al., 2023; Khvatova et al., 2023; …
[HTML][HTML] Prise de décision, IA et éthicité
S Michel - Management & Datascience, 2023 - management-datascience.org
Résumé Cet article s' intéresse à la prise de décision éthique dans le monde professionnel,
face aux enjeux majeurs des problèmes éthiques posés par l'intelligence artificielle. Après …
face aux enjeux majeurs des problèmes éthiques posés par l'intelligence artificielle. Après …