A critical review of centrality measures in social networks
A Landherr, B Friedl, J Heidemann - Business & Information Systems …, 2010 - Springer
Social networks are currently gaining increasing impact in the light of the ongoing growth of
web-based services like facebook. com. One major challenge for the economically …
web-based services like facebook. com. One major challenge for the economically …
How online word‐of‐mouth impacts receivers
SG Moore, KC Lafreniere - Consumer Psychology Review, 2020 - Wiley Online Library
Online word‐of‐mouth (WOM) can impact consumers' product evaluations, purchase
intentions, and choices—but when does it do so? How do those receiving WOM know …
intentions, and choices—but when does it do so? How do those receiving WOM know …
Topological measures for identifying and predicting the spread of complex contagions
D Guilbeault, D Centola - Nature communications, 2021 - nature.com
The standard measure of distance in social networks–average shortest path length–
assumes a model of “simple” contagion, in which people only need exposure to influence …
assumes a model of “simple” contagion, in which people only need exposure to influence …
Customer-to-customer interactions: broadening the scope of word of mouth research
The increasing emphasis on understanding the antecedents and consequences of customer-
to-customer (C2C) interactions is one of the essential developments of customer …
to-customer (C2C) interactions is one of the essential developments of customer …
Intellectual capital, knowledge sharing and equity crowdfunding
Purpose This paper explores knowledge sharing (KS) and intellectual capital (IC) impacts
on the success rate of equity crowdfunding (EC) campaigns in the Italian market, which …
on the success rate of equity crowdfunding (EC) campaigns in the Italian market, which …
The order effect on online review helpfulness: A social influence perspective
Review helpfulness is receiving increasing attention by academics and practitioners along
with the growing problem of information overload in the Internet age. Prior studies on online …
with the growing problem of information overload in the Internet age. Prior studies on online …
Together we rise: How social movements succeed
G Nardini, T Rank‐Christman… - Journal of Consumer …, 2021 - Wiley Online Library
Social movements, such as Black Lives Matter, surge when support grows for their social
justice goals. At their core, social movements advance when people act collectively by rising …
justice goals. At their core, social movements advance when people act collectively by rising …
[HTML][HTML] Network, knowledge and relationship impacts on innovation in tourism destinations
We combine network structure and firm-level relationship measures to explore the
association between innovative behavior, firm position within the network of a destination …
association between innovative behavior, firm position within the network of a destination …
[PDF][PDF] Is this opinion leader's review useful? Peripheral cues for online review helpfulness
With the growing popularity of online user-generated reviews, research has emerged to
understand the mechanism of how a review is voted helpful, focusing on the central-route …
understand the mechanism of how a review is voted helpful, focusing on the central-route …
Impact of social media activity outcomes on brand equity
Purpose Firms are increasingly using social media platforms to engage with individuals, as it
is recognized that a firm's social media activity outcomes, such as number of user comments …
is recognized that a firm's social media activity outcomes, such as number of user comments …