The Social Norms Approach is a widely used intervention strategy for promoting positive
health-related behaviors. The Approach operates on the premise that individuals …

Importance Unhealthy alcohol use is common, increasing, and a leading cause of premature
mortality. Objective To review literature on the effectiveness and harms of screening and …

Background Excessive alcohol use contributes significantly to physical and psychological
illness, injury and death, and a wide array of social harm in all age groups. A proven strategy …

This study reports findings from a meta-analysis summarizing the effectiveness of brief
alcohol interventions for adolescents (age 11–18) and young adults (age 19–30). We …

Critical research questions in the study of addictive behaviors concern how these behaviors
change over time: either as the result of intervention or in naturalistic settings. The …

Behavioral change interventions based on social norms have proven to be a popular and
cost-effective way in which both researchers and practitioners attempt to transform behavior …

This paper is inspired by the observation that the social norm approach (SNA) to socially
desirable behaviour change–that is, telling people about what lots of other people do …

Background Drinking is influenced by youth perceptions of how their peers drink. These
perceptions are often incorrect, overestimating peer drinking norms. If inaccurate …

Interventions to reduce college student drinking, although efficacious, generally yield only
small effects on behavior change. Examining mechanisms of change may help to improve …

Importance Although brief intervention is effective for reducing problem alcohol use, few
data exist on its effectiveness for reducing problem drug use, a common issue in …