A prevalent aspect of contemporary digital campaigning is the use of humor to attract
attention, elicit amusement, and mark group boundaries. This study investigates the humor …

This article offers an exploration of the theoretical and methodological implications related to
the concept of digital embodiment in the field of contemporary communication. It seeks to …

The chapter presents an overview of studying the cultural aspects of humor. Various
disciplines approach these issues from different perspectives: while anthropology and …

This monograph explores the diverse sociopragmatic functions and meanings of humorous
discourse in various online contexts affecting its use. To this end, an analytical model is …

Conflict divides society by bringing out opposing opinions and social, political and cultural
difference. Humour becomes a way to disseminate and comment on opinions as well as to …