Social media users can be influenced directly by their close relationships, such as their
friends, family, and colleagues. They can also be influenced by those who follow them …

Considering the ever-increasing size and complexity of social networks, developing
methods to extract meaningful knowledge and information from users' vast amounts of data …

Online Social networks have become an easy means of communication for users to share
their opinion on various topics, including breaking news, public events, and products. The …

This study delved into the world of Digital Marketing in social networks, exploring its
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …

Abstract Online Social Networks (OSNs) have become inevitable for any new methodology
both for viral promoting applications and instructing the creation of inciting information and …

Leveraging network information for predictive modeling has become widespread in many
domains. Within the realm of referral and targeted marketing, influencer detection stands out …

Web authors frequently embed social media to support and enrich their content, creating the
potential to derive web-based, cross-platform social media representations that can enable …

异常传播是当今在线社交网络中频繁出现的一种非传统的信息传播模式. 为了完整地认知社交
网络中异常传播的整体过程, 将异常传播生命周期系统归纳为潜伏期, 扩散期, 高潮期和衰退期4 …

Social media platforms have become an easy method of communication for many users.
Content posted on social media can influence those who are exposed to it, and users who …

Information networks where users join a network, publish their own content, and create links
to other users are called Online Social Networks (OSNs). Nowadays, OSNs have become …