A/B testing using sequential hypothesis

M Lindon - US Patent 11,593,667, 2023 - Google Patents
(57) ABSTRACT A method of executing an A/B test includes, during execution of the A/B test,
determining, by a processing device using a sequential frequentist test, that a sample ratio …

Automated testing of templates of a mobile message

MT Lawson, W Austin, A Hangartner, C Leiva… - US Patent …, 2023 - Google Patents
Apparatuses, methods, and systems for automated testing of templates of a mobile
message. One method includes generating at least a first template of the mobile message …

Determining winning arms of A/B electronic communication testing for a metric using historical data and histogram-based bayesian inference

I Delbridge - US Patent 11,887,149, 2024 - Google Patents
Apparatuses, methods, and systems for determining winning arms of electronic testing. One
method includes obtaining historical data related to the testing, creating a histogram based …

Computerized systems and methods for predicting a minimum detectable effect

X Gong, B Ye, J Ye, C Seo - US Patent App. 17/005,232, 2022 - Google Patents
Embodiments of the present disclosure include computer implemented systems and
methods for predicting a mini mum detectable effect. The system may include at least one …

Dynamic experimentation evaluation system

N Sundaresan, C Yao - US Patent 11,526,421, 2022 - Google Patents
(57) ABSTRACT A dynamic experimentation evaluation system provides a framework in
which a continuous stream of metric data is monitored to establish a causal relationship …