Market orientation: review, refinement, and roadmap
BJ Jaworski, AK Kohli - Journal of Market-Focused Management, 1996 - Springer
Over the past ten years, significant progress has been made in the market orientation area.
Scholarly attention has focused on the definition, measurement, and impact of a market …
Scholarly attention has focused on the definition, measurement, and impact of a market …
Marketing strategy: an assessment of the state of the field and outlook
PR Varadarajan, S Jayachandran - Journal of the academy of marketing …, 1999 - Springer
This article provides an assessment of the state of the field of marketing strategy research
and the outlook. Using institutional theory, the authors develop an organizing framework to …
and the outlook. Using institutional theory, the authors develop an organizing framework to …
Dynamic capabilities and SME performance: The moderating effect of market orientation
R Hernández-Linares, FW Kellermanns… - Journal of Small …, 2021 - Taylor & Francis
We investigate how the four dimensions of the dynamic capabilities (DC) construct (sensing,
learning, integrating, and coordinating) individually affect firm performance and the …
learning, integrating, and coordinating) individually affect firm performance and the …
The impact of knowledge management on job satisfaction
The impact of knowledge management on job satisfaction | Emerald Insight Books and
journals Case studies Expert Briefings Open Access Publish with us Advanced search The …
journals Case studies Expert Briefings Open Access Publish with us Advanced search The …
Impact of social sustainability orientation and supply chain practices on operational performance
Purpose Socially sustainable supply chain (SSSC) practices address pressing social issues
and may provide operational benefits as well as positive impacts on society. However, due …
and may provide operational benefits as well as positive impacts on society. However, due …
Introducing LISREL: A guide for the uninitiated
A Diamantopoulos, JA Siguaw - 2000 - torrossa.com
There are two ways to learn LISREL. The first is to start by brushing up on your matrix
algebra, follow this by a course on regression and factor analysis, learn a good deal about …
algebra, follow this by a course on regression and factor analysis, learn a good deal about …
The C-OAR-SE procedure for scale development in marketing
JR Rossiter - International journal of research in marketing, 2002 - Elsevier
Construct definition, Object classification, Attribute classification, Rater identification, Scale
formation, and Enumeration and reporting (C-OAR-SE) is proposed as a new procedure for …
formation, and Enumeration and reporting (C-OAR-SE) is proposed as a new procedure for …
Market orientation: A meta-analytic review and assessment of its antecedents and impact on performance
AH Kirca, S Jayachandran… - Journal of …, 2005 - journals.sagepub.com
The authors conduct a meta-analysis that aggregates empirical findings from the market
orientation literature. First, the study provides a quantitative summary of the bivariate …
orientation literature. First, the study provides a quantitative summary of the bivariate …
The role of corporate culture, market orientation and organisational commitment in organisational performance: The case of non-profit organisations
J Carlos Pinho, A Paula Rodrigues… - Journal of management …, 2014 - emerald.com
Purpose–The purpose of this paper is to propose a conceptual framework that explores the
relationships among the following constructs: corporate/organisational culture, market …
relationships among the following constructs: corporate/organisational culture, market …
Building organizational capabilities for managing economic crisis: The role of market orientation and strategic flexibility
R Grewal, P Tansuhaj - Journal of marketing, 2001 - journals.sagepub.com
Firms around the world often must manage and survive economic crises. Recent cases in
Asia, Eastern Europe, and South America bear testimony to this point. As economic weak …
Asia, Eastern Europe, and South America bear testimony to this point. As economic weak …