Optimizing the preventive maintenance frequency with causal machine learning

T Vanderschueren, R Boute, T Verdonck… - International Journal of …, 2023 - Elsevier
Maintenance is a challenging operational problem where the goal is to plan sufficient
preventive maintenance (PM) to avoid asset overhauls and failures. Existing work typically …

To do or not to do? Cost-sensitive causal classification with individual treatment effect estimates

W Verbeke, D Olaya, MA Guerry, J Van Belle - European Journal of …, 2023 - Elsevier
Individual treatment effect models allow optimizing decision-making by predicting the effect
of a treatment on an outcome of interest for individual instances. These predictions allow …

Uplift modeling with value-driven evaluation metrics

RM Gubela, S Lessmann - Decision support systems, 2021 - Elsevier
Measuring the success of targeted marketing actions is challenging. Research on
prescriptive analytics recommends uplift models to guide targeting decisions. Uplift models …

Improving incentive policies to salespeople cross-sells: a cost-sensitive uplift modeling approach

C Vairetti, R Vargas, C Sánchez, A García… - Neural Computing and …, 2024 - Springer
In this study, we present a novel cost-sensitive approach for uplift modeling in the context of
cross-selling and workforce analytics. We leverage referrals from sales agents across …

Uplift vs. predictive modeling: a theoretical analysis

T Verhelst, R Petit, W Verbeke, G Bontempi - arXiv preprint arXiv …, 2023 - arxiv.org
Despite the growing popularity of machine-learning techniques in decision-making, the
added value of causal-oriented strategies with respect to pure machine-learning …

Metalearners for ranking treatment effects

T Vanderschueren, W Verbeke, F Moraes… - arXiv preprint arXiv …, 2024 - arxiv.org
Efficiently allocating treatments with a budget constraint constitutes an important challenge
across various domains. In marketing, for example, the use of promotions to target potential …

GRFlift: uplift modeling for multi-treatment within GMV constraints

J Yang, W Wang, Y Dong, X He, L Jia, H Chen… - Applied Intelligence, 2023 - Springer
As a primary goal of predictive analytics, uplift modeling is used to estimate what impact a
specific action or treatment will have on an outcome. In convention, the treatment is …

To do or not to do: cost-sensitive causal decision-making

D Olaya, W Verbeke, J Van Belle, MA Guerry - arXiv preprint arXiv …, 2021 - arxiv.org
Causal classification models are adopted across a variety of operational business
processes to predict the effect of a treatment on a categorical business outcome of interest …

Optimizing Treatment Allocation in the Presence of Interference

D Caljon, J Van Belle, J Berrevoets… - arXiv preprint arXiv …, 2024 - arxiv.org
In Influence Maximization (IM), the objective is to--given a budget--select the optimal set of
entities in a network to target with a treatment so as to maximize the total effect. For instance …

Combining the clinical and operational perspectives in heterogeneous treatment effect inference in healthcare processes

S Verboven, N Martin - International Conference on Process Mining, 2021 - Springer
Recent developments in causal machine learning open perspectives for new approaches
that support decision-making in healthcare processes using causal models. In particular …