Quantifying the potential persuasive returns to political microtargeting

BM Tappin, C Wittenberg, LB Hewitt… - Proceedings of the …, 2023 - National Acad Sciences
Much concern has been raised about the power of political microtargeting to sway voters'
opinions, influence elections, and undermine democracy. Yet little research has directly …

How experiments help campaigns persuade voters: Evidence from a large archive of campaigns' own experiments

L Hewitt, D Broockman, A Coppock… - American Political …, 2024 - cambridge.org
Political campaigns increasingly conduct experiments to learn how to persuade voters. Little
research has considered the implications of this trend for elections or democracy. To probe …

No politics in funding pitches: An expectancy violations theory perspective of entrepreneurs' political expressions in crowdfunding

JA Chandler, AH Anglin, F Kanwal, JC Short - Journal of Business …, 2024 - Elsevier
Drawing from expectancy violation theory, we investigate how entrepreneurs' language-
based expressions of their political ideology influence the performance of their crowdfunding …

Partisans' receptivity to persuasive messaging is undiminished by countervailing party leader cues

BM Tappin, AJ Berinsky, DG Rand - Nature human behaviour, 2023 - nature.com
It is widely assumed that party identification and loyalty can distort partisans' information
processing, diminishing their receptivity to counter-partisan arguments and evidence. Here …

Majority representation and legitimacy: Survey‐experimental evidence from the European Union

C Wratil, J Wäckerle - European Journal of Political Research, 2023 - Wiley Online Library
What can policy makers do in day‐to‐day decision making to strengthen citizens' belief that
the political system is legitimate? Much literature has highlighted that the realization of …

Banklash: How media coverage of bank scandals moves mass preferences on financial regulation

PD Culpepper, JH Jung, T Lee - American Journal of Political …, 2024 - Wiley Online Library
Financial regulation is often adopted in the wake of scandals and crises. Yet political
science has little to say about the political effects of corporate scandals. We break that …

On or off topic? Understanding the effects of issue-related political targeted ads

X Chu, L Otto, R Vliegenthart, S Lecheler… - Information …, 2024 - Taylor & Francis
Whilst data-driven strategies are allegedly prevalent in political campaigns, evidence
regarding their actual effectiveness is scarce. This study investigates, from an individual …

Lexical Ambiguity in Political Rhetoric: Why Morality Doesn't Fit in a Bag of Words

PW Kraft, R Klemmensen - British Journal of Political Science, 2024 - cambridge.org
How do politicians use moral appeals in their rhetoric? Previous research suggests that
morality plays an important role in elite communication and that the endorsement of specific …

[PDF][PDF] Large language models can argue in convincing and novel ways about politics: Evidence from experiments and human judgement

A Palmer, A Spirling - Github Prepr, 2023 - arthurspirling.org
All politics relies on rhetorical appeals. Part creative art, part engineering, the ability to be
politically persuasive is considered perhaps uniquely human. But recent times have seen …

A Double Standard? Gender Bias in Voters' Perceptions of Political Arguments

L Hargrave - British Journal of Political Science, 2023 - cambridge.org
Do the styles politicians use influence how voters evaluate them, and does this matter more
for women than for men? Politicians regularly use anecdotal arguments, emotional appeals …