[HTML][HTML] Systematic review on information technology approaches to evaluate the impact of public health campaigns: real cases and possible directions

R Pinto, L Silva, R Valentim, V Kumar… - Frontiers in Public …, 2022 - frontiersin.org
Evaluating the success of a public health campaign is critical. It helps policy makers to
improve prevention strategies and close existing gaps. For instance, Brazil's “Syphilis No!” …

All that glitters is not gold: An investigation into the undesired effects of gamification and how to mitigate them through gamification design

M Bekk, R Eppmann, K Klein, F Völckner - International Journal of …, 2022 - Elsevier
Although gamification has received considerable attention from both researchers and
practitioners, its influence on consumers remains ambiguous. This paper proposes that a …

[HTML][HTML] Economic evaluation of physical activity mass media campaigns across the globe: a systematic review

MB Pinheiro, K Howard, C Sherrington… - International Journal of …, 2022 - Springer
Background Physical activity mass media campaigns can deliver physical activity messages
to many people, but it remains unclear whether they offer good value for money. We aimed …

[HTML][HTML] From awareness to behaviour: Testing a hierarchy of effects model on the Australian Make Healthy Normal campaign using mediation analysis

J Kite, J Gale, A Grunseit, V Li, W Bellew… - Preventive medicine …, 2018 - Elsevier
Abstract The Make Healthy Normal mass media campaign was a three-year campaign
launched in 2015 in New South Wales (NSW), Australia to address community norms …

[HTML][HTML] Generating engagement on the make healthy normal campaign Facebook page: analysis of Facebook analytics

J Kite, A Grunseit, V Li, J Vineburg… - JMIR Public Health …, 2019 - publichealth.jmir.org
Background Facebook is increasingly being used as part of mass media campaigns in
public health, including the Make Healthy Normal (MHN) campaign in New South Wales …

Intentions to reduce sugar-sweetened beverage consumption: The importance of perceived susceptibility to health risks

J Dono, KA Ettridge, M Wakefield, S Pettigrew… - Public Health …, 2021 - cambridge.org
Objective: There are numerous health effects associated with excess sugar-sweetened
beverage (SSB) consumption. Interventions aimed at reducing population-level …

Comparison conditions in research on persuasive message effects: Aligning evidence and claims about persuasiveness

DJ O'Keefe - Communication Methods and Measures, 2023 - Taylor & Francis
In persuasion message effects research, two kinds of research design are common. One
compares the persuasiveness of two different advocacy messages on the same topic. The …

Recall of government healthy eating campaigns by consumers in five countries

S Goodman, GC Armendariz, A Corkum… - Public Health …, 2021 - cambridge.org
Objective: To examine awareness and recall of healthy eating public education campaigns
in five countries. Design: Data were cross-sectional and collected as part of the 2018 …

[HTML][HTML] Evaluation of the population-level impacts of the LiveLighter® obesity prevention campaign from 2012 to 2019 based on serial cross-sectional surveys

L Humphreys, B Morley, T Nuss, H Dixon… - BMC Public Health, 2024 - Springer
Background Halting and reversing the upward trend in obesity requires sustained
implementation of comprehensive, evidence-based strategies at the population-level. The …

[HTML][HTML] The cost-effectiveness of a mass media campaign to promote smartphone apps for weight loss: updated modeling study

AC Jones, L Grout, N Wilson, N Nghiem… - JMIR formative …, 2022 - formative.jmir.org
Background Evidence suggests that smartphone apps can be effective in the self-
management of weight. Given the low cost, broad reach, and apparent effectiveness of …