Visual Effect Of Merchandising Store Atmosphere, Price Discount On Impulse Buying Behavior Of Ramayana Malang Customers
E Putra, A Rufianto, T Junanto… - OIKONOMIA: Journal of …, 2023 - ojs.jurnalbk.com
This research aims to analyze the influence of visual merchandising, store atmosphere,
price discounts on impulse buying behavior of Ramayana Malang customers. This research …
price discounts on impulse buying behavior of Ramayana Malang customers. This research …
PENGARUH PERSONAL SELLING, DISPLAY PRODUCT DAN STORE ATMOSPHERE TERHADAP IMPULSE BUYING (STUDI PADA KONSUMEN TOKO ALZARA Q …
S Afwina - 2024 - eprints.uniska-bjm.ac.id
Penelitian ini bertujuan untuk mengetahui: 1) pengaruh personal selling, display product
dan store atmosphere secara parsial terhadap impulse buying pada konsumen Toko Alzara …
dan store atmosphere secara parsial terhadap impulse buying pada konsumen Toko Alzara …