Online advertising is a marketing approach that uses numerous online channels to target
potential customers for businesses, brands, and organizations. One of the most serious …

Online advertising has become the backbone of the Internet economy by revolutionizing
business marketing. It provides a simple and efficient way for advertisers to display their …

With the recent advancement of smartphone technology in the past few years, smartphone
usage has increased on a tremendous scale due to its portability and ability to perform many …

Although the use of pay-per-click mechanisms stimulates the prosperity of the mobile
advertisement network, fraudulent ad clicks result in huge financial losses for advertisers …

The Internet of things (IoT) growth has created a large spectrum of heterogeneous devices
where these devices produce a considerable amount of data every second. The produced …

Online advertising, which depends on consumers' click, creates revenue for media sites,
publishers, and advertisers. However, click fraud by criminals, ie, the ad is clicked either by …

As a decentralized technology, blockchain has the characteristics of traceability and
immutability. Using blockchain technology, each model update of federation information can …

Grid business data contains a large amount of electricity data customer privacy data, serving
more than 1.1 billion people, involving personnel, financial, material, assets and other ten …

The Energy Internet is one of the core components of the Industrial Internet, with trillions of
terminals connected to the network, linking all aspects of energy production, transmission …

Artificial intelligence-empowred Real-Time Bidding (AIRTB) is regarded as one of the most
enabling technologies for online advertising. It has attracted significant research attention …