From screen to service: How corporate social responsibility messages on social media shape hotel consumer advocacy
This research attempts to investigate corporate social responsibility (CSR) and consumers'
advocacy behavior (CAB) association in the hotel services sector of a developing economy …
advocacy behavior (CAB) association in the hotel services sector of a developing economy …
Effects of hotels' corporate social responsibility (CSR) initiatives on green consumer behavior: Investigating the roles of consumer engagement, positive emotions, and …
Recently the hotel industry has been facing immense pressure from several stakeholders,
including the government, society, and consumers, to reduce the adverse impact of their …
including the government, society, and consumers, to reduce the adverse impact of their …
The role of consumer engagement in behavioral loyalty through value co-creation in fitness clubs
Using service dominant logic as the theoretical framework, this study examines the
associations between consumer engagement, two dimensions of value co-creation (co …
associations between consumer engagement, two dimensions of value co-creation (co …
Assessment of corporate social responsibility and its impacts on corporate reputation of companies in selected Balkan Countries former Yugoslavia States
J Lu, L Ren, C Zhang, J Qiao, M Kovacova… - Technological and …, 2020 - jau.vgtu.lt
The empirical study was conducted in the three selected Balkan Countries from former
Yugoslavia: Slovenia, Croatia and Montenegro through totally 270 experts' surveys, 90 …
Yugoslavia: Slovenia, Croatia and Montenegro through totally 270 experts' surveys, 90 …
Doing good for good: how does corporate social responsibility drive customer citizenship behavior? The mediation of engagement, trust, and identification
SH Wu, SCT Huang, CYD Tsai, YX You - Service Business, 2023 - Springer
How firms' doing “good” inspires customers to do “good” is rarely investigated. Drawing
upon social exchange, social identity, and signaling theories, this study explores the …
upon social exchange, social identity, and signaling theories, this study explores the …
[PDF][PDF] Corporate social responsibility, electronic word-of-mouth and customer loyalty in Vietnam's banking sector
NM Sang - Banks and Bank Systems, 2022 - businessperspectives.org
This research explored and examined the link between electronic word-of-mouth, corporate
social responsibility, and loyalty of 282 customers using banking services in Vietnam (PLS …
social responsibility, and loyalty of 282 customers using banking services in Vietnam (PLS …
Developing a deeper understanding of actionable customer feedback: A systematic literature review
This paper aims to enhance the understanding of the influencing factors and consequences
of feedback, with a particular focus on brand outputs and co-creation, and to identify future …
of feedback, with a particular focus on brand outputs and co-creation, and to identify future …
The relationship between white ocean strategy, customer value, and customer engagement
White Ocean Strategy (WOS) has a positive impact on the company. However, many
companies have not implemented this strategy. There is a research gap between customer …
companies have not implemented this strategy. There is a research gap between customer …
Consumer responses to corporate and celebrity philanthropy
Philanthropic activities have gained paramount importance in today's world. The purpose of
this paper is twofold. Firstly, the authors propose a model to comprehend the process of …
this paper is twofold. Firstly, the authors propose a model to comprehend the process of …
An integrated model of destination advocacy and its direct and mediating effects on destination revisit intention
Purpose–Purpose of the study is to build an integrated model of tourist destination advocacy
explaining how tourists' revisit intention is affected by its direct and mediating effects …
explaining how tourists' revisit intention is affected by its direct and mediating effects …