Empirical research on online consumer theory has been examined under diverse contexts
over the years. Although researchers from a variety of business disciplines have made …

The topic of online consumer behavior has been examined under various contexts over the
years. Although researchers from a variety of business disciplines have made significant …

Addresses one of the fundamental issues of e‐marketing: how to attract and win over the
consumer in the highly competitive Internet marketplace. Analyses the factors affecting the …

The current status of studies of online shopping attitudes and behavior is investigated
through an analysis of 35 empirical articles found in nine primary Information Systems (IS) …

From a strategy perspective, the growth of social media accelerates the need for tourism
organisations to constantly re-appraise their competitive strategies. This study contributes …

The growing use of Internet in New Zealand provides a developing prospect for E-marketers.
If E-marketers know the factors affecting online New Zealand buyers' behaviour, and the …

Purpose–This paper examines the shopping and buying behavior of younger and older
online shoppers as mediated by their attitudes toward internet shopping …

Trust (integrity, benevolence, and ability) is the central dimension of e-commerce systems
adoption. Based on customer self-service systems and human–computer interaction logics …

From the perspective of consumers, this research studied four factors including price
promotion, time pressure, interpersonal interaction and visual appeal influencing the …

This research examines whether (1) consumers' shopping orientations are significantly
related to their preference for shopping online,(2) consumers' demographic characteristics …