Developing persuasive systems for marketing: The interplay of persuasion techniques, customer traits and persuasive message design
A Braca, P Dondio - Italian Journal of Marketing, 2023 - Springer
This paper presents a comprehensive review of persuasion techniques and their
applications in the context of designing persuasive communication systems for marketing …
applications in the context of designing persuasive communication systems for marketing …
Deconstructing gamification: evaluating the effectiveness of continuous measurement, virtual rewards, and social comparison for promoting physical activity
O Zuckerman, A Gal-Oz - Personal and ubiquitous computing, 2014 - Springer
Game design elements are often implemented in persuasive systems aimed to promote
physical activity, a process called “gamification.” Gamification is believed to motivate users …
physical activity, a process called “gamification.” Gamification is believed to motivate users …
Students' Perceptions and Continuous Intention to Use E-Learning Systems: The Case of Google Classroom.
K Ansong-Gyimah - … Journal of Emerging Technologies in Learning …, 2020 - learntechlib.org
Higher institutions are steadily advancing in facilitating teaching and learning on e-learning
systems. Google Classroom is a very popular e-learning system that is been adopted by …
systems. Google Classroom is a very popular e-learning system that is been adopted by …
Social interaction and reflection for behaviour change
B Ploderer, W Reitberger, H Oinas-Kukkonen… - Personal and ubiquitous …, 2014 - Springer
This article introduces the theme issue on social interaction and reflection for behaviour
change. A large body of research exists on systems designed to help users in changing their …
change. A large body of research exists on systems designed to help users in changing their …
[PDF][PDF] Design principles of persuasive systems–review and discussion of the persuasive systems design model
M Merz, L Ackermann - 2021 - opus.bibliothek.uni-augsburg.de
Design Principles of Persuasive Systems â•fi Review and Discussion of the Persuasive
Systems Design Model Page 1 Association for Information Systems AIS Electronic Library (AISeL) …
Systems Design Model Page 1 Association for Information Systems AIS Electronic Library (AISeL) …
Persuasive software design patterns for social influence
This article describes software design techniques for social influence as software design
patterns, instantiating social influence features defined in the persuasive systems design …
patterns, instantiating social influence features defined in the persuasive systems design …
Persuasive social features that promote knowledge sharing among tertiary students on social networking sites: An empirical study
Persuasive system features have been widely adopted to encourage attitude and behaviour
change. Recently, most social networking sites (SNS) adopt some form of persuasive system …
change. Recently, most social networking sites (SNS) adopt some form of persuasive system …
The role of norms in information security policy compliance
Purpose The purpose of this paper is to determine which factors influence information
system security policy compliance. It examines how different norms influence compliance …
system security policy compliance. It examines how different norms influence compliance …
Influencing factors of students' smartphones use for academic purposes: A developing country's perspective
SA Gyamfi - International Journal of Emerging Technologies in …, 2021 - learntechlib.org
There is evidence that majority of students in many African countries own and use
smartphones. Due to their portability and the many functions, they are used to perform …
smartphones. Due to their portability and the many functions, they are used to perform …
Assessing the impact of persuasive features on user's intention to continuous use: the case of academic social networking sites
I Wiafe, FN Koranteng, FA Kastriku… - Behaviour & …, 2022 - Taylor & Francis
Social networking sites enable people to connect, communicate and share ideas. These
sites have therefore become key for information sharing. Particularly, academics and …
sites have therefore become key for information sharing. Particularly, academics and …