Is trust gender biased? A bibliometric review of trust in E-commerce

JR Mumu, P Saona, MAA Mamun… - Journal of Internet …, 2022 - Taylor & Francis
Purpose The goal of this paper is to critically review studies on trust in e-commerce from the
gender perspective. Methodology This paper is based on a systematic literature review …

Purchase decision of generation Y in an online environment

S Prasad, A Garg, S Prasad - Marketing Intelligence & Planning, 2019 - emerald.com
Purpose The purpose of this paper is to propose the concept of conviction in online
environment. It examines the vital role of conviction and firm's brand reputation while …

Understanding impulsive buying behavior in marketplace

D Darmawan, J Gatheru - Journal of Social …, 2021 - ejournal.metromedia.education
In the world, especially in Indonesia, e-commerce as a trading system using internet media
has developed rapidly. Marketplaces such as Shopee, Blibli, Lazada, Tokopedia …

Generation Y consumer online repurchase intention in Bangkok: Based on Stimulus-Organism-Response (SOR) model

B Zhu, S Kowatthanakul… - International Journal of …, 2020 - emerald.com
Purpose The rapid growth of e-commerce has encouraged online retailers to adapt to the
purchase behaviour of Generation Y consumers. For this purchase, the purpose of this …

Consumer privacy in smartphones: a systematic literature review

S Shome, A Shankar, SK Pani - Journal of Consumer Marketing, 2024 - emerald.com
Purpose This study aims to provide a systematic review of consumer privacy literature in the
context of smartphones and undertake a comprehensive analysis of academic research on …

Antecedents to consumers' showrooming behaviour: An integrated TAM-TPB framework

S Arora, S Sahney - Journal of Consumer Marketing, 2018 - emerald.com
Purpose The purpose of this study is to propose an integrated framework utilizing the theory
of planned behaviour (TPB) and technology acceptance model (TAM) to augment the …

Conversion of online purchase intention into actual purchase: the moderating role of transaction security and convenience

NLP Indiani, GA Fahik - Business: Theory and Practice, 2020 - ceeol.com
Online retail trade in Indonesia has grown dramatically in recent years. However, it is not
being followed by an increase in the transaction completion ratio, with a cart abandonment …

Evaluating the influence of social advertising, individual factors, and brand image on the buying behavior toward fashion clothing brands

FU Rehman, BM Al-Ghazali - Sage Open, 2022 - journals.sagepub.com
This study intends to evaluate the influence of social advertising, individual factors, and
brand image on the buying behavior of Malaysian consumers toward the fashion clothing …

Consumer's webrooming conduct: an explanation using the theory of planned behavior

S Arora, S Sahney - Asia Pacific Journal of Marketing and Logistics, 2018 - emerald.com
Purpose Recent statistics concerning webrooming shoppers is indicative of the trending
webrooming phenomenon, and points toward the dire need for the addressal of the issue …

Understanding perceived risk factors toward mobile payment usage by employing extended technology continuance theory: a Vietnamese consumers' perspective

MT Ha, KT Tran, G Sakka, ZU Ahmed - Journal of Asia Business …, 2024 - emerald.com
Purpose This study aims to examine the impact of perceived risk dimensions, confirmation,
perceived usefulness and perceived ease of use on user satisfaction and their continuance …