AI-enabled marketing solutions in Marketing Decision making: AI application in different stages of marketing process
N Ljepava - TEM Journal, 2022 - ceeol.com
The digital transformation led by disruptive technologies can help organizations address
numerous challenges and deliver better customer value through innovative technologies in …
numerous challenges and deliver better customer value through innovative technologies in …
AI-driven marketing: Transforming sales processes for success in the digital age
In the era of digital transformation driven by disruptive technologies, organizations are
striving to overcome challenges and enhance customer value through innovative solutions …
striving to overcome challenges and enhance customer value through innovative solutions …
The nonlinear road to happiness: Making sense of ESGD impacts on well-being
I Alnafrah, Z Belyaeva - Structural Change and Economic Dynamics, 2024 - Elsevier
This study examines the heterogeneous impact of environmental, social, governance, and
digital (ESGD) factors on subjective well-being across 86 countries from 2005 to 2019, using …
digital (ESGD) factors on subjective well-being across 86 countries from 2005 to 2019, using …
Mapping digital marketing research in social networks: A short-term bibliometric analysis (2018-2023)
EP Rodriguez, LCE Romero - Revista de ciencias sociales, 2024 - dialnet.unirioja.es
This study delved into the world of Digital Marketing in social networks, exploring its
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
Mapping digital marketing research in social networks: A short-term bibliometric analysis (2018-2023).
E Peixoto Rodriguez… - Revista de Ciencias …, 2024 - search.ebscohost.com
This study delved into the world of Digital Marketing in social networks, exploring its
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
[PDF][PDF] Mapping digital marketing research in social networks: A short-term bibliometric analysis
E Peixoto Rodriguez… - Revista de Ciencias …, 2024 - researchgate.net
This study delved into the world of Digital Marketing in social networks, exploring its
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
evolution from 2018 to April 2023 through the prism of the Scopus database. Using a …
Preparación tecnológica, confianza, intención de uso de la tecnología e implementación de marketing digital en redes sociales
E Peixoto Rodriguez - 2024 - repositorio.usil.edu.pe
El presente trabajo de investigación fue realizado con el objetivo de determinar como la
preparación tecnológica y la confianza influyen en la intención de uso de la tecnología y …
preparación tecnológica y la confianza influyen en la intención de uso de la tecnología y …