Impedance coupling in content-targeted advertising
B Ribeiro-Neto, M Cristo, PB Golgher… - Proceedings of the 28th …, 2005 - dl.acm.org
The current boom of the Web is associated with the revenues originated from on-line
advertising. While search-based advertising is dominant, the association of ads with a Web …
advertising. While search-based advertising is dominant, the association of ads with a Web …
Learning to advertise
Content-targeted advertising, the task of automatically associating ads to a Web page,
constitutes a key Web monetization strategy nowadays. Further, it introduces new …
constitutes a key Web monetization strategy nowadays. Further, it introduces new …
Sentiment-oriented contextual advertising
TK Fan, CH Chang - Knowledge and information systems, 2010 - Springer
Web advertising (Online advertising), a form of advertising that uses the World Wide Web to
attract customers, has become one of the world's most important marketing channels. This …
attract customers, has become one of the world's most important marketing channels. This …
[图书][B] Website visibility: the theory and practice of improving rankings
M Weideman - 2009 - books.google.com
The quest to achieve high website rankings in search engine results is a prominent subject
for both academics and website owners/coders. Website Visibility marries academic …
for both academics and website owners/coders. Website Visibility marries academic …
Defining, understanding, and addressing big data
Abstract “Big Data” is an emerging term used with business, engineering, and other
domains. Although Big Data is a popular term used today, it is not a new concept. However …
domains. Although Big Data is a popular term used today, it is not a new concept. However …
Contextual internet multimedia advertising
The advent of media-sharing sites has led to the unprecedented Internet delivery of
community-contributed media like images and videos. Those visual contents have become …
community-contributed media like images and videos. Those visual contents have become …
[PDF][PDF] Search engine strategies: a model to improve website visibility for SMME websites
R Chambers - CPUT Theses & Dissertations, 2005 - core.ac.uk
The Internet has become the fastest growing technology the world has ever seen. It also has
the ability to permanently change the face of business, including e-business. The Internet …
the ability to permanently change the face of business, including e-business. The Internet …
Self learning contextual spell corrector
W Zhu, H Xu, M Wang, L Rong - US Patent 8,176,419, 2012 - Google Patents
A group of keywords are received, wherein each keyword includes one or more words. A
word list is formed from the group of keywords, where the word list includes a list of each …
word list is formed from the group of keywords, where the word list includes a list of each …
[PDF][PDF] Payment for increasing website exposure in search engine results-technical and ethical issues
M Weideman - Proceedings of The 5th annual Conference on WWW …, 2003 - academia.edu
The objective of this research project was to survey the technical and ethical issues
regarding payment for increased search engine rankings. The large number of Internet …
regarding payment for increased search engine rankings. The large number of Internet …
Conducting efficient and cost-effective targeted marketing using data mining techniques
L Liu, Z Yang, Y Benslimane - 2013 Fourth Global Congress on …, 2013 - ieeexplore.ieee.org
Due to the downward economy, many companies are losing their existing customers and it
is a big challenge to obtain new customers. All the companies continue to pursue every …
is a big challenge to obtain new customers. All the companies continue to pursue every …