Apparatus and method for bringing offline data online while protecting consumer privacy
T Roullier, DS Robbins, L Young, S Jones… - US Patent …, 2017 - Google Patents
(57) ABSTRACT A method and system for bringing together online and offline advertising
uses anonymous links that are associated with consumer data. The anonymous links allow …
uses anonymous links that are associated with consumer data. The anonymous links allow …
Management of the display of online ad content consistent with one or more performance objectives for a webpage and/or website
SB Subramanya, G Natarajan, G Yuan, J Jiang… - US Patent …, 2018 - Google Patents
Abstract Systems and methods are disclosed for managing the display of online ad content
consistent with one or more e-commerce objectives. A collection module may be operable to …
consistent with one or more e-commerce objectives. A collection module may be operable to …
Loyalty incentive program using transaction cards
RL Aloni, BT Axelrod, JL Bowman, JJ Funda… - US Patent …, 2016 - Google Patents
(57) ABSTRACT A system and method provide rewards or loyalty incentives to card member
customers. The system includes an enrolled card member customer database, an enrolled …
customers. The system includes an enrolled card member customer database, an enrolled …
Cross-screen optimization of advertising placement
D Ray, R McCray, D Gullo, J Prasad - US Patent 9,980,010, 2018 - Google Patents
The current invention relates to a computer-generated method for optimizing placement of
advertising content across multiple different devices. The system can allocate advertising …
advertising content across multiple different devices. The system can allocate advertising …
Targeting tv advertising slots based on consumer online behavior
D Ray, R McCray, D Gullo, J Prasad - US Patent 10,085,073, 2018 - Google Patents
Within an advertising buying platform, advertising buyers are able to direct advertising
content to TV/OTT/VOD inventory that matches targeted market segments. The advertising …
content to TV/OTT/VOD inventory that matches targeted market segments. The advertising …
Systems and methods for tailoring marketing
T Fischer, CW Korten, MJ Walster - US Patent 10,181,126, 2019 - Google Patents
2013-07-23 Assigned to AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY,
INC. reassignment AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC …
INC. reassignment AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC …
System and method for providing coupon-less discounts based on a user broadcasted message
L Gebb, SB Muthukrishnan, S Tiku, D Wolf - US Patent 9,767,467, 2017 - Google Patents
(Continued) Primary Examiner-Luis A Brown (74) Attorney, Agent, or Firm—Snell & Wilmer
LLP (57) ABSTRACT The systems and methods provide an offer to a user that may be …
LLP (57) ABSTRACT The systems and methods provide an offer to a user that may be …
Intelligent presentation of documents
CG Karunamuni, M Van Os, S Herz, E Block… - US Patent …, 2019 - Google Patents
In some implementations, documents can be presented on a display of a computing device
based on a context of the computing device. The context can include a current time and/or …
based on a context of the computing device. The context can include a current time and/or …
Systems and methods for providing location based coupon-less offers to registered card members
M Baker, D Derocher, SVSM Durvasula… - US Patent …, 2016 - Google Patents
The system provides location based coupon-less offers based upon a location of a card
member (CM). A location of a CM may be determined based upon one or more of a travel …
member (CM). A location of a CM may be determined based upon one or more of a travel …
System and method for providing offers through a social media channel
L Berland, S Forman, L Gebb, P Koul… - US Patent …, 2018 - Google Patents
The systems and methods of the disclosure allow user to receive offers through social media
channels. The systems and methods are capable of creating offers, ranking the offers based …
channels. The systems and methods are capable of creating offers, ranking the offers based …