How airline service quality determines the quantity of repurchase intention-Mediate and moderate effects of brand quality and perceived value
L Chen, YQ Li, CH Liu - Journal of Air Transport Management, 2019 - Elsevier
Drawing on an integrated framework of service quality theory, this study develops and
demonstrates a mediation-moderation model of airline service quality that influences the …
demonstrates a mediation-moderation model of airline service quality that influences the …
The influences of airline brand credibility on consumer purchase intentions
SP Jeng - Journal of Air Transport Management, 2016 - Elsevier
This study investigates how brand credibility affects consumer purchase intention in the
airline sector. Based on signaling theory and relationship marketing theory, it explores the …
airline sector. Based on signaling theory and relationship marketing theory, it explores the …
Behind the scenes of glamour: A systematic literature review of the business aviation sector
E Pantelaki, A Papatheodorou - Journal of Air Transport Management, 2022 - Elsevier
Unlike the other air transport business models, air cargo and business aviation proved
resilient during the COVID-19 pandemic setting the fundamentals for further growth in the …
resilient during the COVID-19 pandemic setting the fundamentals for further growth in the …
An examination of the consequences of corporate social responsibility in the airline industry: Work engagement, career satisfaction, and voice behavior
S Ilkhanizadeh, OM Karatepe - Journal of Air Transport Management, 2017 - Elsevier
Underpinned by social exchange and social information processing theories, our study
proposes and tests a research model that investigates flight attendants' perceptions of …
proposes and tests a research model that investigates flight attendants' perceptions of …
Linking employer branding and internal branding: Establishing perceived employer brand image as an antecedent of favourable employee brand attitudes and …
D Hoppe - Journal of Product & Brand Management, 2018 - emerald.com
Purpose The purpose of this paper is to establish the symbolic facet of perceived employer
brand image (PEBI) as an antecedent of favourable brand-related identification and …
brand image (PEBI) as an antecedent of favourable brand-related identification and …
An examination of customer relationship management dimensions and employee-based brand equity: A study on ride-hailing industry in Saudi Arabia
JR Hanaysha, ME Al-Shaikh - Research in Transportation Business & …, 2022 - Elsevier
The purpose of this study was to explore the effect of customer relationship management
(CRM) dimensions on employee-based brand equity. By looking at the past literature, it can …
(CRM) dimensions on employee-based brand equity. By looking at the past literature, it can …
An empirical investigation of psychological capital among flight attendants
OM Karatepe, N Talebzadeh - Journal of Air Transport Management, 2016 - Elsevier
Our paper develops and tests a research model that examines whether psychological
capital (PsyCap) mediates the relationship between servant leadership and work …
capital (PsyCap) mediates the relationship between servant leadership and work …
Antecedents and consequences of fast-food restaurant customers' perception of price fairness
Purpose This study examines the influence of service quality dimensions (food quality,
physical environment quality and employee service quality) and brand image of fast-food …
physical environment quality and employee service quality) and brand image of fast-food …
A bibliometric review of research on customer commitment
C Ampornklinkaew - Journal of Relationship Marketing, 2023 - Taylor & Francis
Customer commitment has been studied for more than two decades. It is one of the most
powerful marketing tools in maintaining steady affiliation between patrons and brands or …
powerful marketing tools in maintaining steady affiliation between patrons and brands or …
Measuring brand image using a cognitive approach: Representing brands as a network in the Turkish airline industry
T Dirsehan, S Kurtuluş - Journal of Air Transport Management, 2018 - Elsevier
This study extends the previous brand image measurement processes by using a mixed
(qualitative and quantitative) methodology, drawing upon a cognitive approach to represent …
(qualitative and quantitative) methodology, drawing upon a cognitive approach to represent …