Big data adoption is a process through which businesses find innovative ways to enhance
productivity and predict risk to satisfy customers need more efficiently. Despite the increase …

With the ever-increasing amount of data, the world has stepped into the era of “Big Data”.
Presently, the analysis of massive and complex data and the extraction of relevant …

Under pressure to fight corruption, hold public officials accountable, and build trust with
citizens, many governments pursue the quest for greater transparency. They publish data …

Purpose The purpose of this paper is to propose a new conceptual framework for big data
analytics (BDA) in the healthcare sector for the European Mediterranean region. The …

ABSTRACT Grounded in the Technology-Organisation-Environment (TOE) framework, this
study identifies the main factors affecting the intention to adopt Big Data Analytics (BDA) in …

Big data adoption (BDA) and its barriers, opportunities, and expected benefits are
increasingly attracting researchers' and practitioners' attention. For developing economies …

Supported by the literature on big data, supply chain management (SCM), and resource-
based theory (RBT), this study aims to evaluate the organizational variables that influence …

The purpose of this study is to examine the associations among total quality management,
market orientation, e-marketing, and hotel performance. A survey instrument was used to …

This study aims to examine the impact of hotel development (using the variables of positive
social and cultural impacts, negative cultural & economic impacts, negative social impacts …

Big data involves processing vast amounts of data using advanced techniques. Its potential
is harnessed for predictive analytics, a sophisticated branch that anticipates unknown future …