Immersive technology: A meta-analysis of augmented/virtual reality applications and their impact on tourism experience

X Fan, X Jiang, N Deng - Tourism Management, 2022 - Elsevier
The immersive technologies of augmented reality (AR) and virtual reality (VR) have been
widely applied in the tourism sector. Previous research has independently explored effective …

[HTML][HTML] How to promote user purchase in metaverse? A systematic literature review on consumer behavior research and virtual commerce application design

B Shen, W Tan, J Guo, L Zhao, P Qin - Applied Sciences, 2021 - mdpi.com
Virtual commerce applies immersive technology such as augmented reality and virtual
reality into e-commerce to shift consumer perception from 2D product catalogs to 3D …

Virtual tours a means to an end: An analysis of virtual tours' role in tourism recovery post COVID-19

O El-Said, H Aziz - Journal of Travel Research, 2022 - journals.sagepub.com
COVID-19 brought the global tourism industry to a standstill. In response, various tourism
stakeholders adopted innovative approaches such as virtual tours (VTs) to keep their …

Digitalization and sustainability: virtual reality tourism in a post pandemic world

S Talwar, P Kaur, R Nunkoo, A Dhir - Journal of Sustainable …, 2023 - Taylor & Francis
The government-imposed COVID-19 pandemic control measures brought the tourism sector
to a complete halt. However, virtual reality (VR) tourism offered people a way to escape the …

Would you enjoy virtual travel? The characteristics and causes of virtual tourists' sentiment under the influence of the COVID-19 pandemic

SN Zhang, YQ Li, WQ Ruan, CH Liu - Tourism management, 2022 - Elsevier
There are numerous arguments regarding the attitudes of different tourists and scenic
destination managers regarding virtual tourism. However, it remains difficult to understand …

A systematic review of AI technology-based service encounters: Implications for hospitality and tourism operations

M Li, D Yin, H Qiu, B Bai - International Journal of Hospitality Management, 2021 - Elsevier
The hospitality and tourism industry faces serious challenges during public health
emergencies such as COVID-19. Managers are concerned not only about how to maintain …

Online food delivery services and consumers' purchase intention: Integration of theory of planned behavior, theory of perceived risk, and the elaboration likelihood …

SG Pillai, WG Kim, K Haldorai, HS Kim - International Journal of Hospitality …, 2022 - Elsevier
Online food delivery services are a growing sector of the hospitality industry. As such, it is
important to gain a better understanding of the factors that influence consumer attitudes and …

The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements: A conceptual review

NS Jayawardena, P Thaichon, S Quach… - Journal of Business …, 2023 - Elsevier
Using the social psychology theory of elaboration likelihood model (ELM), we present a
conceptual model of persuading consumer attitudes through virtual and augmented reality …

The role of cybersecurity and policy awareness in shifting employee compliance attitudes: Building supply chain capabilities

LW Wong, VH Lee, GWH Tan, KB Ooi… - International Journal of …, 2022 - Elsevier
This paper investigates the role of general cybersecurity and cybersecurity policy awareness
in enhancing supply chain cyber resilience reactive capabilities. Theorizing from the …

Technological disruptions in services: lessons from tourism and hospitality

D Buhalis, T Harwood, V Bogicevic, G Viglia… - Journal of Service …, 2019 - emerald.com
Purpose Technological disruptions such as the Internet of Things and autonomous devices,
enhanced analytical capabilities (artificial intelligence) and rich media (virtual and …