The way Serbian rakija distillers evaluate the quality and market position of their spirits
S Adžić - Journal of Agricultural Sciences, Belgrade, 2023 - doiserbia.nb.rs
This research aims to answer questions regarding how Serbian distillers evaluate the quality
of their products and their chances on the market. The author also intends to determine the …
of their products and their chances on the market. The author also intends to determine the …
[HTML][HTML] The marketing myopia of Serbian rakija distillers
S Adžić, M Bubulj, A Jovičić - Економика пољопривреде, 2023 - cyberleninka.ru
The aim of this explanatory research is to contribute to the knowledge of the marketing of
spirits through research into Serbian rakija producers, with an emphasis on the marketing of …
spirits through research into Serbian rakija producers, with an emphasis on the marketing of …
THE IMPACT OF RAKIJA CULTURAL HERITAGE AND RAKIJA MARKETING ON THE CONSUMER PURCHASING DECISIONS
This is the first study on the tradition and cultural heritage of the rakija market based on
consumer behavior analysis. The primary objective is to investigate the impact of cultural …
consumer behavior analysis. The primary objective is to investigate the impact of cultural …
Brend i pravna zaštita kao preduslova uspešnog poslovanja
S Kostadinović, I Kostadinović… - … signali: poslovni magazin, 2021 - esignali.edu.rs
Product labeling has been carried out since the market existed, and the two main functions
from the very beginning were to show the origin of the product and guarantee quality. A …
from the very beginning were to show the origin of the product and guarantee quality. A …
[PDF][PDF] Application of Porter's Models in the Analysis of Strategic Competitive Positioning in the Rakija Market in Serbia
S Adžić - PaKSoM 2023 - researchgate.net
Rakija, which is recently included in the UNESCO World Heritage List, widely is recognized
as a national Serbian strong alcoholic beverage. Despite 600 of registered distilleries, the …
as a national Serbian strong alcoholic beverage. Despite 600 of registered distilleries, the …
BRAND AND LEGAL PROTECTION AS A PREREQUISITE FOR SUCCESSFUL BUSINESS SUCCESSFUL BUSINESS
S Kostadinović, IKI Kostadinović, DKD Krasić - ceeol.com
Product labeling has been carried out since the market existed, and the two main functions
from the very beginning were to show the origin of the product and guarantee quality. A …
from the very beginning were to show the origin of the product and guarantee quality. A …
Brand and legal protection as a prerequisite for successful business
S Kostadinović, I Kostadinović… - … signali: poslovni magazin, 2021 - scindeks.ceon.rs
Product labeling has been carried out since the market existed, and the two main functions
from the very beginning were to show the origin of the product and guarantee quality. A …
from the very beginning were to show the origin of the product and guarantee quality. A …