Is Internal Marketing a declining field? If so, why? A literature exploration from a hermeneutic perspective

N Richardson, RM Gosnay - Corporate Communications: an …, 2023 - emerald.com
Purpose This paper reflects on antecedents that may cause academic fields to decline or
stagnate. It uses a hermeneutic review to consolidate and critique the Internal Marketing (IM) …

Linguistic Variations Between Translated and Non-Translated English Chairman's Statements in Corporate Annual Reports: A Multidimensional Analysis

Z Wang, K Liu - SAGE Open, 2024 - journals.sagepub.com
As an important component of a company's annual report, the chairman's statement offers an
important channel for the chairman of the company to report on the company's performance …

Singing from the same hymn sheet: are the chair and CEO 'on the same page'in their annual letters to shareholders?

SAA Alshorman, M Shanahan - Corporate Communications: An …, 2023 - emerald.com
Purpose The purpose of this study is to explore whether the level of language content
matching (LCM) between the chair and the CEO varies with their firm's financial …

[HTML][HTML] Impression Management during the Covid-19 Pandemic: A Comparative Analysis of the Chairperson's Statement by JSE-Listed Profitable and Least Profitable …

N Dhludhlu, M Phesa… - Journal of Accounting …, 2022 - publishing.globalcsrc.org
Purpose: The study examined whether profitable and least-profitable Top 100
Johannesburg Stock Exchange (JSE) listed companies used impression management in the …

CEO Mesajlarındaki İzlenim Yönetimi Taktikleri Üzerine Bir Literatür Araştırması

SK Varinlioğlu, E Esen - Yıldız Sosyal Bilimler Enstitüsü Dergisi, 2024 - dergipark.org.tr
In daily life, individuals can exhibit different behaviors in order to influence the opinions of
people in their social environment about themselves. This situation is seen in business life …

Using Negations in Analyzing German Texts in Finance

M Pöferlein - Credit and Capital Markets–Kredit und …, 2024 - elibrary.duncker-humblot.com
Domain-specific dictionaries have prevailed, when conducting the dictionary-based
approach to measure the sentiment of textual data in finance. Through the contributions of …

The Impact of COVID-19 on Abnormal Tone in Corporate Communication: A Comparative Analysis of Affected and Non-Affected Industries

M Bilal, TR Akash - 2023 - gupea.ub.gu.se
Background and Problem Definition: Effective communication is crucial for stakeholder
relationships. CEO letters convey important information, but during crises, companies and …

[HTML][HTML] A Corpus-Assisted Comparative Study of Chinese and Western CEO Statements in Annual Reports: Discourse-Historical Approach

Q Zhuang, X Li, X Li - Corpus-based Studies across Humanities, 2024 - degruyter.com
This study presents a corpus-assisted comparison of Chinese and Western chief executive
officer statements in annual reports. Using two self-built corpora of 15 statements from 2017 …

Mối quan hệ giữa tường thuật kế toán và khả năng sinh lợi của các công ty niêm yết tại Việt Nam

BLT Hải - Tạp chí Kinh tế và Phát triển, 2023 - js.ktpt.edu.vn
Tóm tắt Mục đích của nghiên cứu này nhằm đánh giá mối quan hệ giữa giọng điệu cảm xúc
trong các nội dung tường thuật của báo cáo thường niên và khả năng sinh lợi của các công …

[PDF][PDF] CEO mesajlarındaki izlenim yönetimi taktikleri üzerine bir literatür araştırması A literature review on impression management tactics in CEO messages

SK VARİNLİOĞLU, E Emel - ysbed.yildiz.edu.tr
In daily life, individuals can exhibit different behaviors in order to influence the opinions of
people in their social environment about themselves. This situation is seen in business life …