Unlocking the potential of AI: Enhancing consumer engagement in the beauty and cosmetic product purchases
This study reviews the use of artificial intelligence (AI) technology applications, particularly
augmented reality (AR) and virtual reality (VR), in the beauty and cosmetic industry (BCI). It …
augmented reality (AR) and virtual reality (VR), in the beauty and cosmetic industry (BCI). It …
Impact pathways of emerging ITs to mitigate supply chain vulnerability: A novel DEMATEL-ISM approach based on grounded theory
Enterprises leverage emerging ITs like big data analytics, the Internet of Things, and
blockchain to enhance the resilience of their supply chains in volatile environments …
blockchain to enhance the resilience of their supply chains in volatile environments …
Factors influencing customers' apparel shopping intention in metaverse
R Pillai, B Sivathanu, NP Rana, R Preet… - Journal of Computer …, 2024 - Taylor & Francis
The emergence of the metaverse has opened an unbelievable online virtual world offering
real-life immersive experiences to consumers. This study examines customers' fashion …
real-life immersive experiences to consumers. This study examines customers' fashion …
Harnessing customized AI to create voice of customer via GPT3. 5
The integration of customer feedback is universally acknowledged as crucial in the product
development process. Yet, traditional feedback collection methods employed by companies …
development process. Yet, traditional feedback collection methods employed by companies …
Building a competent workforce in implementing Quality 4.0: a systematic literature review and proposed agenda for future research
Purpose This research aims to analyze the literature on Quality 4.0 and pinpoint the
essential factors contributing to its success. Additionally, the research aims to develop a …
essential factors contributing to its success. Additionally, the research aims to develop a …
The adoption of Industry 4.0 technologies by using the technology organizational environment framework: The mediating role to manufacturing performance in a …
The study aspires to identify the factors conditioning the adaptation of the fourth industrial
revolution (4IR) within the manufacturing industries in Bangladesh, embracing Industry 4.0 …
revolution (4IR) within the manufacturing industries in Bangladesh, embracing Industry 4.0 …
Industry 4.0 deployment for circular economy performance—Understanding the role of green procurement and remanufacturing activities
As regulatory authorities emphasize sustainable practices, manufacturing organizations rely
on Industry 4.0 technologies to shift their business model from a linear to a circular economy …
on Industry 4.0 technologies to shift their business model from a linear to a circular economy …
Assessing Factors Influencing Customers' Adoption of AI-Based Voice Assistants
S Choudhary, N Kaushik, B Sivathanu… - Journal of Computer …, 2024 - Taylor & Francis
The study aims to assess the factors that engage and accentuate usage pertaining to
consumers with artificial intelligence-based voice assistants. Drawing on the Behavioral …
consumers with artificial intelligence-based voice assistants. Drawing on the Behavioral …
Understand consumers' true views on new energy vehicles through behavioral reasoning and brand extension fit
X Zhu, Y Ma, L Kong, J Yang - Research in Transportation Business & …, 2023 - Elsevier
Due to avoid environmental pollution, promoting new energy vehicles has become a
national strategic tool widely supported by national policies, and the trend of cross-border …
national strategic tool widely supported by national policies, and the trend of cross-border …
Pedaling towards sustainability: a mixed-method study of the drivers and barriers to bike-sharing adoption
Purpose The purpose of this study is to investigate the motivations and barriers behind the
adoption of bike-sharing services, explore the influence of individual values and …
adoption of bike-sharing services, explore the influence of individual values and …