Being in Virtual Reality and Its Influence on Brain Health—An Overview of Benefits, Limitations and Prospects

B Sokołowska - Brain Sciences, 2024 - mdpi.com
Background: Dynamic technological development and its enormous impact on modern
societies are posing new challenges for 21st-century neuroscience. A special place is …

Virtual reality vs traditional previews: the role of self-construal in customer decision-making

MS Balaji, Y Jiang, YK Dwivedi, A Behl… - International Journal of …, 2024 - emerald.com
Purpose This paper aims to explore the effectiveness of 360-degree virtual reality (VR)
videos compared to traditional preview modes in shaping customer perceptions and …

Virtual vs. real: exploring perceptual, cognitive and affective dimensions in design product experiences

M Pizzolante, S Bartolotta, ED Sarcinella, A Chirico… - BMC psychology, 2024 - Springer
Abstract Background Virtual Reality (VR) has already emerged as an effective instrument for
simulating realistic interactions, across various domains. In the field of User Experience …

Emerging technologies in varied domains: Perspectives and future research directions

M Benvenuti, C Scorolli, A Di Iorio, M Pelowski… - Computers in Human …, 2024 - cris.unibo.it
As a result of the continuous advances in the field of digital and virtual technology, robotics,
and artificial intelligence domains, we are experiencing profound and extremely rapid …

An experimental approach to decoding human reactions through mixed measurements

A Janowski, M Renigier–Biłozor, M Walacik - Measurement, 2024 - Elsevier
The objective of the study was to find the answer to the question: if an image is worth more
than a thousand words, how much is the virtual reality (VR) valuable for emotion recognition …

Relating Technostress and Turnover Intention: A Three-Wave Study

Y Bao, X Zhang, M Hua - Journal of Computer Information Systems, 2024 - Taylor & Francis
ABSTRACT Based on the Job Demand-Resource theory, this study explores the relationship
between technostress and turnover intention focusing on the mediating role of work …

In-Game Advertising: Role of Virtual Reality and Persuasion Knowledge

D Vashisht - Journal of Computer Information Systems, 2024 - Taylor & Francis
This experimental research examines the effect of brand placement (prominent or subtle)
and use of technology (2D or head-mounted-display (HMD) VR) in in-game advertising …

Using subjective emotion, facial expression, and gaze direction to evaluate user affective experience and predict preference when playing single-player games

H Zhang, L Yin, H Zhang - Ergonomics, 2024 - Taylor & Francis
The affective experience generated when users play computer games can influence their
attitude and preference towards the game. Existing evaluation means mainly depend on …

Transforming real estate sales and marketing with AReal: Sustainable solutions through augmented reality

AN Sekar, AL Nathania, KSM Tsalasa… - Procedia Computer …, 2024 - Elsevier
The present paper discusses the adoption of Augmented Reality (AR) technology in the real
estate industry focusing on the real estate industry. Along with the times, the marketing …

[HTML][HTML] An Effective Prediction Method for Supporting Decision Making in Real Estate Area Selection

H Jin, S Yang, M Zhao - Journal of Computer and Communications, 2024 - scirp.org
Real estate has been a dominant industry in many countries. One problem for real estate
companies is determining the most valuable area before starting a new project. Previous …