The chapter introduces the Small and Medium Enterprises (SMEs) coping model or strategy
for operation advancement in manufacturing technology. Advances in manufacturing calls …

Entrepreneurship development is a major area of focus today as it has huge potential in
creating jobs and self-employability and thus contributing to economic development. India …

This research investigates the underlying barriers to business growth among small and
medium enterprises (SMEs) in Terengganu, Malaysia. The majority of over 98% of SMEs in …

Small businesses are globally recognised as important economic entities and have been the
subject of various scholarly investigations. However, small business branding is a relatively …

The purpose of this research is to analyze the relationship between the marketing plan and
the quality of customer service with the brand positioning of Small and Medium Enterprises …

Digital marketing is perceived as an effective and cheapest platform available for SME
operators for brand awareness campaigns. The observed inability of SMEs operators to …

This study examines practice status and design possibilities for new markets at the wood
carving cluster of Saharanpur (SRE) district (Uttar Pradesh, India). Wood carving …

2. La selección se realizará mediante la evaluación de los antecedentes académicos y
profesionales del participante. 3. En la unidad académica se conformará un jurado …