Social media and Chinese consumers' environmentally sustainable apparel purchase intentions

L Zhao, SH Lee, LR Copeland - Asia Pacific Journal of Marketing and …, 2019 - emerald.com
Purpose Social media and sustainability are changing Chinese consumers' consumption
behavior in notable ways. Few apparel industry sustainability efforts are enforced or well …

The use of social media to promote sustainable fashion and benefit communications: A data-mining approach

L Zhao, SH Lee, M Li, P Sun - Sustainability, 2022 - mdpi.com
Numerous brands utilize social media to capture consumers' interests while promoting their
sustainability goals. To understand how sustainable fashion brands communicate with their …

Antecedents of Status Consumption of Fashion Brands–The Impact of Sustainability in the Post-COVID Era

C Taneja, S Kalra - Indian Journal of Marketing, 2024 - indianjournalofentrepreneurship …
Purpose: The present study developed a conceptual model for the antecedents of status
consumption for fashion brands in India. It also decoded how increased consumer focus …

Fashion informatics and the network of fashion knockoffs

L Copeland, GL Ciampaglia, L Zhao - First Monday, 2019 - firstmonday.org
Abstract Knowledge discovery techniques have a long history of application to fields of
practice such as marketing and business intelligence. Fashion and other manufacturing …

Evaluating Brand Perception Regarding Sustainability through Digital Marketing

A Javed - 2022 - diva-portal.org
This study evaluates the effect of sustainable business practices on brand perception. Digital
marketing is a vital tool for any business, and sustainability is a significant element in brand …

Consumers' Perception toward Sustainable Apparels

Y Garg - Sustainability in Apparel Manufacturing Process, 2024 - taylorfrancis.com
The awareness and acceptability of the notion, usages, and practices related to environment-
friendly clothing related is evolving across the international, and the domestic market in …

Sosyal medyada sürdürülebilir tüketim: sürdürülebilir giysiye yönelik tutumu etkileyen faktörler ve sonuçları

S Ünal, İ Erkan, F Açıkgöz - Pazarlama ve Pazarlama Araştırmaları …, 2020 - dergipark.org.tr
Bu çalışmanın amacı, tüketicilerin sürdürülebilir giysiye yönelik tutumlarını etkileyen
faktörleri belirlemek ve sürdürülebilir giyim bağlamında hangi faktörlerin tüketicilerin satın …

[PDF][PDF] CONSUMER CLOTHING DISPOSAL BEHAVIOR: CHARACTERISTICS AND ENVIRONMENTAL CONCERNS

A Saeed, K Hassan, S Sadaf - Pakistan Journal of Social …, 2022 - researchgate.net
This study aims to explore the consumer clothing disposal behavior (CCDB) such as resell,
reuse, donate and discard of used clothing in terms of consumer concern for environment …

Exploring student perceptions on sustainability considerations in construction procurement decisions in Zambia

SL Zulu, F Muleya - 2017 - eprints.leedsbeckett.ac.uk
This paper investigated the perceptions of students on sustainability considerations in
procurement decisions in Zambia. The Zambian construction industry is currently thriving …

SÜRDÜRÜLEBİLİR BİR DÜNYA İÇİN ÜRÜN PAZARLAMA STRATEJİLERİ: MODA SEKTÖRÜNDEN ÖRNEKLER

G DURGUN, B SARIBAY - International Journal of Social and Humanities …, 2022 - jshsr.org
Özet Küreselleşmeyle sınırların ortadan kalkarak sermayenin serbestçe dolaşması,
kontrolsüz nüfus artışı, doğal kaynakların yok olabileceği göz önünde bulundurulmadan …