Supply chain coordination

J Huo, J Huo - Advances in theory and practice in store brand …, 2021 - Springer
The introduction of store brands by retailers has created a new fierce competition for
manufacturers, but it is not uncoordinated. Through a specific coordination mechanism, the …

[图书][B] Advances in Theory and Practice in Store Brand Operations

J Huo - 2021 - Springer
Private brand (PB), also known as private label (PL) or store brand (SB), refers to a brand
created and controlled by a retailer. In the 1960s and 1970s, private labels began to emerge …

[HTML][HTML] Is it rational for a large-retailer to sell an own-brand product similar to the branded product of a large manufacturer? A Vertical Product Differentiation Model

I Valdés de la Fuente, G Escobar Elexpuru - Desarrollo y Sociedad, 2022 - scielo.org.co
A theoretical model was constructed to investigate the conditions that a large retailer must
satisfy to increase the quality of the retailer-owned brands towards a greater number of …

Pricing Strategy for Store Brands

J Huo, J Huo - Advances in Theory and Practice in Store Brand …, 2021 - Springer
In recent years, store branding has become an important strategic tool for retail stores to
enhance their status and brand influence. In particular, the production and purchase cost of …

The Fault in Our Stars: A Quantitative Study on the Effect of Cast Member Celebrity on Film Success

AW Kwan, S Scheepers - Journal of Student Research, 2022 - jsr.org
Trust among Hollywood film executives in the ability of influential celebrity actors to boost a
film's success, financially and artistically, can be seen in the extra ordinate sums of money …

Swedish food habits for higher nutritional value and lower climate impact

R Johansson, L Torstensson - 2021 - stud.epsilon.slu.se
In order to tackle climate change and the increased prevalence of non-communicable
diseases, a transformation of human diets is urgently needed. The food retailers can play an …