A longitudinal study on international brand perceptions and outcomes among entrepreneurship & EMBA students in Taiwan: moderating role of students' attitude …

CH Chou, SC Lee, YK Kuo - Current Psychology, 2024 - Springer
The current study aims to investigate the influence of international brand perceptions and
outcomes among entrepreneurship & EMBA students in Taiwan and moderating role of …

Interplay between Digital Marketing, Business Analytics and Innovation Capability: A Case of Greece SMEs

G Moschogianni - … of Management Practices, Humanities and Social …, 2024 - global-jws.com
This study examines the effects of digital marketing on the purchase intention and market
performance of Small and Medium-Sized Enterprises (SMEs) in a developing market in …

Belief in Conspiracy Theory of COVID-19: A Physicological Point of View on Political Trust and Intensity of Social Media Use

A Matulessy, AP Rini, M Efendy… - Przestrzeń Społeczna …, 2023 - socialspacejournal.eu
Believing in conspiracy theory during the pandemic has messed up the information system,
obstructed the health service process, and weaken the government's ultimatum. The …

[PDF][PDF] A Comprehensive Study on Fostering Innovative Activities in Future Specialists through Training and Student-Centered Learning Approaches.

S Zhazira, R Izmagambetova, M Khurshidam… - Pakistan Journal of Life …, 2024 - pjlss.edu.pk
The study focused on the development of innovative skills among future specialists in the
education sector using a student-centred pedagogical approach. We employed a …

Administering Electronic Testimony and Witness Examination in the Context of Electronic Arbitration and Court Jurisdiction

WA Amayreh - International Journal of Religion, 2024 - ijor.co.uk
This study explores the significance of arbitration agreements electronic, in shaping the
arbitration process and facilitating conflict resolution beyond the conventional legal system …

Online Brand Attachment, Experience, and Sales Promotion Leads to Purchase Intention: Moderating Role of Online Brand Trust

S Mehmood, M Hamid - Journal of Management Practices …, 2024 - global-jws.com
This research examines the impact of online brand experience on online brand trust and
online repurchase intention. Additionally, the study tests whether online brand attachment …

Tahfiz Preneurship Governance Framework, Products, and Effective Marketing Strategies in Malaysia

ME Johari, N Anas, NH Aziz, MAM Taharin… - International Journal of …, 2024 - ijor.co.uk
Tahfizpreneurship is a term that encompasses both tahfiz and entrepreneurship with the
goal of enabling private Tahfiz institutions (PTIs) in Malaysia to generate sustainable income …

[PDF][PDF] ANÁLISIS DEL BRAND EQUITY DE LA PLATAFORMA AUDIOVISUAL: EL CASO NETFLIX.

WK Buhia, ÁJR Lamorena, MH Peinado - 2024 - masteres.ugr.es
En un contexto donde la evolución de las tecnologías provoca que las empresas necesiten
estar a la última para destacar en el mercado y ser líderes del sector, Netflix se ha postulado …

[PDF][PDF] Media Effects and Audience Satisfaction: A Comprehensive Study of Self-Transcendence in Online Talk Show Documentaries from a Social Sciences Viewpoint …

R Han, MNS Ali, MAM Salleh - Pakistan Journal of Life & Social …, 2023 - pjlss.edu.pk
This research delves into the impact of self-transcendence themes within online talk show
documentaries on audience satisfaction, emotional engagement, and the relevance of social …

[PDF][PDF] Leisure Involvement and Purchase Intention of Fitness Program in Taiwan: Mediation of eWOM and Corporate Image of Sponsor

Y Lin, C Hsu, T Lee, P Yang, C Chien - pjlss.edu.pk
This research aims to investigate the impact of leisure involvement, Electronic Word of
Mouth (e-WOM), and corporate image on purchase intentions in the context of free􀅫 itness …