Emergent experience and the connected consumer in the smart home assemblage and the internet of things

DL Hoffman, T Novak - Available at SSRN 2648786, 2015 - papers.ssrn.com
Since the commercialization of the Internet began over twenty years ago, we have been
fascinated with the opportunities that computer-mediated environments present for human …

Toward a platform for pervasive display applications in retail environments

M Strohbach, M Martin - IEEE Pervasive Computing, 2011 - ieeexplore.ieee.org
Towards a Platform for Pervasive Display Applications in Retail Environments Page 1 Towards a
Platform for Pervasive Display Applications in Retail Environments Martin Strohbach and Miquel …

Teknoloji ile Birlikte Dönüşen Afişin İncelenmesi ve Kamusal Ekranlarda Etkileşimli Afiş Uygulamaları

B Eken - Yüzüncü Yıl Üniversitesi Sosyal Bilimler Enstitüsü …, 2018 - dergipark.org.tr
Sanat ve tasarımın bilim ve teknolojiyle birleşmesi ve çok-disiplinli olmaya başlamasıyla
beraber afiş mecrası da bir değişim ve dönüşüm geçirmiştir. Yeni teknolojilerin sebep …

Social networks in pervasive advertising and shopping

ED Spiegler, C Hildebrand, F Michahelles - Pervasive advertising, 2011 - Springer
With the proliferation of digital signage in the retail environment and the simultaneous rise in
social networks, a new opportunity presents itself to show social network comments in …

Recommending ads from trustworthy relationships in pervasive environments

F Martinez-Pabon, JC Ospina-Quintero… - Mobile Information …, 2016 - Wiley Online Library
The use of pervasive computing technologies for advertising purposes is an interesting
emergent field for large, medium, and small companies. Although recommender systems …

Eliciting public display awareness and engagement: an experimental study and semantic strategy

JO Germany, P Speranza, D Anthony - International Journal of …, 2019 - Taylor & Francis
As displays move from the desktop and mobile world to situated urban and public spaces,
these mixed use interfaces will continue to pose both opportunities and challenges for …

[HTML][HTML] Modelo conceptual para el despliegue de publicidad ubicua soportado en un esquema de cooperación Smart TV-Smartphone

F Martinez-Pabon, G Ramirez-Gonzalez… - Ciencia e Ingeniería …, 2014 - scielo.org.co
La publicidad ha sido durante años una de las herramientas más valiosas del mercadeo a
través de un enfoque principalmente masivo, generalizado y vertical entre clientes y …

Managing advertising context

M Strohbach, M Bauer, M Martin, B Hebgen - Pervasive Advertising, 2011 - Springer
This technological chapter provides an overview of how real-world knowledge and context
information can be integrated in pervasive advertising applications. Often developers of …

Increasing Brand Attractiveness and Sales through Social Media Comments on Public Displays–Evidence from a Field Experiment in the Retail Industry

E Dubach Spiegler, C Hildebrand… - … 2012, Newcastle, UK …, 2012 - Springer
Retailers and brands are just starting to utilize online social media to support their
businesses. Simultaneously, public displays are becoming ubiquitous in public places …

Assembly, space, and things: urban food genome, urban interaction, and bike share

P Speranza, JO Germany - … with ambient computing, the internet of …, 2017 - igi-global.com
Each day as one notices more people walking along sidewalks, head down peering into
smart phones, the fear is that social interaction in public space is dead. However, the …