Servitization describes the addition of services to manufacturers' core product offerings to
create additional customer value. This study aims to identify the key themes and research …

Purpose The marketing literature uses five different experience terms that are supposed to
represent different streams of research. Many papers do not provide a definition, most of the …

The discussion about business models has gained considerable attention in the last
decade. Business model frameworks have been developed in the literature as management …

The study investigates how internal and external context factors impact a manufacturer's
servitization process (ie the strategic transformation from competing through products …

This paper explores the new service development (NSD) challenges that manufacturers face
in undertaking servitization initiatives and their attempts to overcome these challenges. Prior …

Manufacturing servitization is defined as the process of innovating companies' capabilities
and procedures to support the shift from providing products to providing product-service …

The concept of service has gone through both evolutionary and revolutionary changes, but
this has had little effect on the way reviews portray service innovation research. Our paper is …

Building on manufacturing servitization, midlife equipment upgrade services introduce a
value-adding alternative to traditional, capital intensive and time-consuming equipment …

Servitization refers to the phenomenon in which manufacturers increasingly focus on
services in tandem with the sale of their products. Despite the growing scholarly awareness …

Despite their substantial potential for enabling increased environmental performance,
product/service-systems (PSS) are not intrinsically environmentally sustainable. In order to …