What influences consumers' online medication purchase intentions and behavior? A scoping review

YB Limbu, BA Huhmann - Frontiers in Pharmacology, 2024 - frontiersin.org
Objective: Consumers increasingly buy pharmaceuticals online. No scoping review has
been carried out to summarize and synthesize the studies that have identified drivers of …

Determinants of behavioral intentions to use an E-Pharmacy service: Insights from TAM theory and the moderating influence of technological literacy

BC Ezeudoka, M Fan - Research in Social and Administrative Pharmacy, 2024 - Elsevier
Background The growing significance of E-Pharmacy services in healthcare necessitates
investigating the factors influencing users' behavioral intentions on these platforms …

Privacy or trust: understanding the privacy paradox in users intentions towards e-pharmacy adoption through the lens of privacy-calculus model

DM Ashrafi, S Ahmed, TS Shahid - Journal of Science and …, 2024 - emerald.com
Purpose This study aims to present a comprehensive investigation into users' behavioural
intentions to use e-pharmacies through the lens of the privacy calculus model. The present …

[HTML][HTML] Factors influencing E-pharmacy adoption in India: A study of user experiences through interpretative phenomenological analysis

KP Singh, P Kumar - Exploratory Research in Clinical and Social Pharmacy, 2024 - Elsevier
The rapid growth of e-commerce has led to the emergence of e-pharmacies, which enable
consumers to purchase prescription medications online. This study aims to explore the …

The Role of Social Media in Healthcare Marketing

N Todua, C Jashi, N Todua - … Healthcare Marketing in the Digital Era, 2024 - igi-global.com
The chapter discusses the features of using social media in the healthcare industry. It is
emphasized that the role of social media in the era of digital technologies is especially …

Unveiling the nexus of technology acceptance in healthcare: Empirical exploration of the multifaceted drivers

I Rudawska, K Krot, M Porada-Rochoń - Human Technology, 2024 - ht.csr-pub.eu
In the rapidly evolving landscape of healthcare, the integration of cutting-edge technologies
has become pivotal for enhancing patient care, optimizing operational efficiency, and driving …