Purpose–This study aims to ascertain the links between experience quality, destination
image, subjective well-being, and perceived holiness, and their effects on Indonesian …

This study aims to determine the implementation of the Customer Relationship Marketing
(CRM) strategy in increasing Bank Bahteramas Customer Loyalty (CL) in Southeast …

Halal labeling of food products became an instrument to build consumer loyalty and a part of
marketing strategy. This study aims to analyze the role of halal certificate trust, brand love …

Indonesia diketahui memiliki fanbase yang loyal dalam dunia K-Pop, dengan grup musik
BTS yang memiliki banyak penggemar aktif bernama ARMY. Penggemar yang aktif dalam …

The purpose of this paper is to identify the key success factors that social media influencers
have impact on beauty brand selection in Bangkok, Thailand. The outcome is expected to be …

One of the factors in the movement of the economy in Indonesia is supported by the
development of new businesses, one of which is a coffee beverage business. Coffee drinks …

This dissertation aimed to find answers to three critical research questions, notably
including, what factors or motivators prompt consumers to participate and interact within …