Las teen series son un producto mediático en torno a la cultura juvenil, al mismo tiempo que
representan el prototipo de ficción seriada preferido por la audiencia adolescente. Este …

A study was undertaken to examine consumer socialisation variables among Korean and
American young adults. Many studies have been undertaken that focus on American …

L'actual era digital ofereix nous escenaris de consum mediàtic i nous punts de trobada entre
els productes audiovisuals i les seves audiències, ja que tant els uns com les altres estan …

During the recent years the concept or phenomenon of brands and the importance ascribed
to them by the traditional marketing discourse seems to have spread to the every day …

Social media is principally used by students in the private sphere. However, its
implementation for educational purposes in higher education is rapidly expanding. This …

This paper presents an analysis and correlation of youthful sound consumption practices
from the comparative specificities of Colombian and Spanish university ecosystems …

The paper begins with a survey of research on television reception, arguing that television
blurs the boundaries between information and entertainment to such an extent that students …

Çocukluktan çıkıp, ergenliğe adım atan gençler için psikolojik, duygusal ve fiziksel anlamda
değişimler yaşanmaktadır. Dış görünüm açısından güzelleşme arzusu, karşı cinse ilgi …

Adapting reference group theory and distinctiveness theory, this study examined the
influence of reference agents on adolescents' apparel shopping and purchase decisions. A …

This study aims to identify (a) the form of television penetration in youth life;(b) the influence
of television penetration on youth values and identities;(c) the relation between the social …