This research employs automated text analysis to explore how textual characteristics in
campaign emails affect monetary donations received by political candidates. The authors …

From an out-of-province/state and international post-secondary student perspective, this
article (a) explores mass email risk communication facilitation during the COVID-19 …

The Internet has spawned a renewed hope for facilitating increased access to candidate
information for voters. However, the nationalization and polarization of constituents have left …

Political candidates utilize social media to mobilize supporters, persuade voters, and raise
money. However, little is known about the structure of mass electoral appeals when donors …

Campaigns use different strategies across communication channels. How does this affect
voters? What are the consequences of being exposed to targeted campaign messages …

Despite its proven pervasiveness and effectiveness, the role of email in political campaigns
has been understudied. In this article, we seek to understand the use of emails by Donald …

E-Mails nehmen im digitalen Marketing eine zentrale Rolle ein. Auch in politischen
Kampagnen werden E-Mails zunehmend genutzt, um mit User* innen in Kontakt zu bleiben …

Not all aspects of a campaign are issue-oriented, nor are many voters. A candidate builds
mass support largely by appearing warm, friendly, and likable, not only by propagating their …

Political candidates utilize social media to mobilize supporters, persuade voters, and raise
money. However, little is known about the structure of mass electoral appeals when donors …

Digital analytics in contemporary politics receives tremendous attention from the media and
has been the focus of a great deal of research over the last two decades. However, the …